Apple Shares Three New Ads in 'Switch to iPhone' Campaign
Apple today shared a new "Contacts" ad on its YouTube channel as part of its ongoing "Switch to iPhone" campaign.
The 15-second spot shows people jumping from "your phone" to "iPhone," with the tagline "it's that easy" and a link to Apple's new
Switch website.
The overhauled webpage promotes how easy it is for Android users to switch to iPhone using the free Move to iOS app on the Google Play store.
Apple also shared "Smooth" and "Security" ads with an emphasis on the iPhone's security updates and hardware and software that "just works."
Apple shared
five other "Switch to iPhone" ads in the series last week:
Photos,
Jump,
Fast,
Privacy, and
Music.
Popular Stories
Apple today highlighted the SOS feature in the Apple Watch, publishing a short video featuring a man named Phil, who crashed while mountain biking.
Phil was biking with his two young children when he had an accident and was knocked unconscious. His Apple Watch detected the fall, calling emergency services and alerting his wife.
He ended up breaking his collarbone and seven ribs, but was...
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman.
In a report this week, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces.
The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition,...
Apple this year acquired Israeli startup Q.ai for close to $2 billion, according to the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019.
Q.ai...
