A tweet and article (and forum post) have pointed out that Moscone's summer schedule has blocked out June 28th-July 2nd as the likely dates for Apple's Worldwide Developer Conference (WWDC) 2010.
The schedule lists a "Corporate Event" occupying Moscone West during those dates. For the past two years this "Corporate Event" placeholder has accurately predicted the dates for WWDC (2008, 2009). Apple tends not to announce the official dates of WWDC until well into the new year.
WWDC has become of increasing importance to Apple as it now represents the only regularly scheduled launch event for the company. In the past, Macworld San Francisco anchored the January date as a second regular launch venue, but Apple will no longer be attending Macworld. Apple has launched a new iPhone model during the past two WWDC keynotes, and Phil Schiller even defined the iPhone's annual product cycle as a June revision.
Apple today announced the "HomeView," an all-new kind of smart home hub featuring a 7-inch Liquid Retina display and Siri AI.
Apple's senior vice president of Worldwide Marketing Greg Joswiak said:
Apple HomeView is designed to be shared by everyone in the home yet feel completely personal to each user. It recognizes your face to shift from a household screen to your own experience,...
Tuesday October 13, 2026 6:08 am PDT by Joe Rossignol
Apple today announced the fourth-generation Apple TV 4K, with key features including an A19 chip, Siri AI support, an updated Siri Remote that has Find My support with Precision Finding, built in far-field microphones, support for surround sound with four HomePods in front and rear pairs, and more.
The A19 chip in the new Apple TV 4K delivers up to 50% faster CPU performance and up to twice...
Tuesday October 13, 2026 9:39 am PDT by Joe Rossignol
MacRumors was first to reveal the name "HomeView" last week, after discovering a trademark filing from a secretive shell company that we correctly suspected was linked to Apple.
Apple was likely behind a "homeOS" trademark filing as well, but the company ultimately decided to stick with generic "HomeView software" naming, just like it refers to the HomePod's operating system as "HomePod...
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.