Apple today quietly released new ads featuring the Mac and PC duo that have been the staple of Apple's "Get A Mac" campaign. Multiple users report having seen the ads, with themes including the following:
- Macs do "fun stuff" - Macs work "out of the box" - Macs are "PCs too"
The ads have not been posted to Apple's Get A Mac site. At one point they could be reliably found at ESPN's Soccernet site, however the ad appears to have been replaced.
Update 2: Apple has updated its Get A Mac site to reflect the new ads. The new ads are formally named as follows (with links to Apple's site): - Work vs. Home - Out of the Box - Touche
Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports.
The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...
Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman.
Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...
Thursday October 1, 2026 1:37 pm PDT by Joe Rossignol
Apple on Instagram today shared a curated gallery of six photos shot on the iPhone Duo. The photos were shot by American photographers Jake Michaels and Jason Nocito, as part of a project commissioned by Apple.
iPhone Duo is equipped with four cameras:A rear 48-megapixel Fusion Main camera
A rear 48-megapixel Ultra Wide camera
A front 12-megapixel Center Stage camera in the outer display
A...
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.