15 years ago today, Steve Jobs passed away from pancreatic cancer at the age of 56. It was the day after Apple executives introduced the iPhone 4s at a media event on the company's Infinite Loop headquarters campus.
In the days following his passing, Apple began posting comments from fans on its "Remembering Steve" webpage. Apple continues to maintain the page, highlighting some of the over one million submissions from people around the world who "shared their memories, thoughts, and feelings about Steve."
The company marked the first anniversary of his passing with a photo and audio slideshow on its website, and we are expecting something similar this anniversary. Throughout his tenure as Apple CEO, Tim Cook traditionally shared words of remembrance on social media and with Apple staff on this day. In his new role as executive chairman, he is continuing that tradition.
There are people who leave a mark on the world, and then there are people who change it entirely. Steve changed the world and so many lives in the process. He certainly changed my life forever. His spirit lives on in everything he created and everyone he inspired. https://t.co/8p08BcSlTS — Tim Cook (@tim_cook) October 5, 2026
This year we have also seen a tribute from the new chief executive, John Ternus.
The way Steve taught us to care about every detail, every experience, every person, still guides our work today. Forever grateful. — John Ternus (@johnternus) October 5, 2026
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