'Humans of Apple TV'

Tuesday February 3, 2026 7:08 am PST by Joe Rossignol

A new ad is out today for the Apple TV streaming service, and it focuses on the humans involved in making the shows and films, ranging from actors to production crews to makeup artists. The video shows a gallery of photos from the sets of various Apple TV shows, including The Studio, Severance, Pluribus, Ted Lasso, and others.

"The humans of Apple TV," says Apple, succinctly.

In a world where AI is increasingly prevalent, it would appear that Apple wants to remind everyone that its original content is still deeply human.

Related Roundup: Apple TV

Tags: Apple Ads, Apple TV Shows

Buyer's Guide: Apple TV (Don't Buy)

Related Forum: Apple TV and Home Theater

Popular Stories

Apple Seeds tvOS 27 Beta 3 to Developers

Monday July 6, 2026 10:22 am PDT by Juli Clover

Apple today seeded the third beta of tvOS 27 to developers for testing purposes, with the update coming two weeks after Apple released the second beta. The beta can be downloaded and installed through the Settings app on the Apple TV. A free developer account is required. tvOS 27 has few new features compared to the other 27 software updates, but it does add a redesigned Podcasts app,...

• 13 comments

General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases Fourth watchOS 26.6, tvOS 26.6 and visionOS 26.6 Betas

Monday July 6, 2026 10:16 am PDT by Juli Clover

Apple today provided developers with the fourth betas of upcoming watchOS 26.6, tvOS 26.6, and visionOS 26.6 betas for testing purposes. The software comes a week after Apple seeded the third betas. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. There's no word on what's in the...

• 0 comments

Apple TV Earns Record 87 Emmy Nominations for 2026, Led by 'Pluribus' and 'Widow's Bay'

Wednesday July 8, 2026 10:37 am PDT by Juli Clover

Apple earned its highest number of Emmy nominations to date in 2026, with popular shows like Pluribus, Margo's Got Money Troubles, Widow's Bay, Shrinking, and Slow Horses earning the most nominations. New series Widow's Bay received 19 nominations, while Pluribus was second with 18 nominations. The five most highly nominated shows are up for best series in their respective categories, and...

• 69 comments