Apple Shares 'Behind the Scenes' Look at Recent Siri Ad Starring Cookie Monster
Last month, Apple shared a charming iPhone 6s ad starring well-known Sesame Street character Cookie Monster, who used the iPhone 6s and the always-on "Hey Siri" feature as a cookie-baking aid.
The spot, which garnered more than 8 million views on YouTube, is one of the most popular ads in Apple's recent history, which is likely why the company today released a followup "Behind the Scenes" video depicting a humorous second look at Cookie Monster as he shoots the ad.
In the ad, we see some before and after shots, showing more footage of Cookie Monster waiting for his cookies. Cookie Monster asks over and over again when his cookies will be ready, and has a cute conversation with Siri where he offers her a cookie when they're done. The video continues on with the ding of the oven and Cookie Monster's excitement over the finished cookies, ending with Siri wishing Cookie Monster good night.
The two ads starring Cookie Monster are two in a series of iPhone 6s ads that have starred various well-known celebrities using different iPhone 6s features. Previous ads have focused on everything from Live Photos to 3D Touch and have starred
Jamie Foxx,
Bill Hader,
Jon Favreau, and
Stephen Curry.
Popular Stories
With watchOS 27 beta 3, Apple added support for Siri AI and the Siri app, so Apple Watch users can now use the features right from their wrist.
Apple said Siri AI would be coming to the watch back when watchOS 27 was first introduced, but the feature wasn't live until now.
The Dynamic App Grid that pops up when the Digital Crown is pressed displays the Siri app in the center, and the...
In May, Apple agreed to pay $250 million to settle a U.S. class action lawsuit over Siri AI's delayed launch, and eligible iPhone users could receive up to a $95 payout.
This week, the California court overseeing the case held a hearing regarding preliminary approval of the settlement, but the judge has not yet issued a ruling. It will likely be at least a few more months before eligible...
Apple appears to be testing a hidden popover interface for Siri AI in the macOS 27 Golden Gate beta that surfaces Writing Tools and contextual actions whenever the user selects some text.
Spotted by a member of Reddit's r/MacOSBeta community, the floating icon appears at the top-left of the selected text, expanding when the pointer hovers over it to a compact popover of the tools and...
