Apple Halts In-Store Pickup Option for Apple TV in Online Store, Still Available for Shipping - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Halts In-Store Pickup Option for Apple TV in Online Store, Still Available for Shipping

by

Apple has seemingly halted in-store pickup for the Apple TV in its online store, as none of the company's U.S. locations are providing the option. Notably, the Apple TV is still listed as shipping"within 24 hours" on the company's online store, and is still being offered with a $25 iTunes Store gift card as a part of an ongoing promotion.

apple_tv_no_pickup
Currently, it is unknown as to why Apple halted the pickup option for the Apple TV. It is entirely possible that the inability to schedule an Apple TV for in-store pickup is an outage or error on Apple's part. While mostly unlikely, it may also indicate that Apple is gearing up to release an updated Apple TV, which has been heavily rumored for quite some time.

Czech website Letem Svetem Applem (Google Translate) claimed last week that European Apple resellers have stopped receiving their supply of Apple TVs, however no other sources have indicated that stock has been running low. In the United States, retailers such as Best Buy and Amazon still show the product as "in stock".

Previous rumors have suggested that the next-generation Apple TV would be a major product for Apple, featuring set-top box features that interact with live and on-demand content, gaming capabilities, Siri integration, and more. However, a report from The Information this past July claimed that the new Apple TV would be delayed until 2015 due to negotiation difficulities between Apple and cable companies. Apple's SVP of Internet Software and Services Eddy Cue stated earlier this year that it was "complicated" solving problems with TV, adding that Apple is continuing work on the subject.

Thanks, Kyle!

Top Rated Comments

ABCDEF-Hex Avatar
158 months ago
They do -

Hopefully they'll be releasing a version that can stay connected to a WiFi network for more than 20 minutes!

Make an effort to find out what you are doing wrong and ask for help before
you blame Apple and assume everyone else is having a problem.
Score: 17 Votes (Like | Disagree)
158 months ago
I don't care about an Apple TV update; interactivity while watching movies or television is highly overrated IMO.

I'd be happy if they would finally enable the little thing to output 24fps video. All the movie content on the iTunes store is properly encoded at 24fps, yet Apple's main device for movie playback is unable to play it back smoothly?! Weird.

Seems like a minor software upgrade would fix it, but hey, this is Apple. And the masses probably don't care about 3:2 pulldown and all that, given that many people like the 'soap video look' that the frame interpolation schemes in their televisions create. Sigh.
Score: 9 Votes (Like | Disagree)
Dustman Avatar
158 months ago
Hopefully they'll be releasing a version that can stay connected to a WiFi network for more than 20 minutes!

... they do?
Score: 7 Votes (Like | Disagree)
Pakaku Avatar
158 months ago
I sold my AppleTV 2 for a hefty profit on eBay several months ago in anticipation of Apple TV 4 and still nothing. My wife needs one ASAP for showing our kids some educational videos that are in our iTunes library in the mac upstairs. She wants to show them downstairs where the tv is. We used to use the appletv2. Now we have a chromecast and it is definitely not user friendly to do the same thing.
If it really is so important, bite the bullet and get what's out right now.
Score: 7 Votes (Like | Disagree)
158 months ago
So many assumptions here ironically!

I've made an effort as in I've talked to Apple on the phone, and had two exchanges.

I haven't assumed everyone is having the same problem; I'm well aware they don't otherwise there'd be a massive recall.

The bottom line is everything in my house works flawlessly with WiFi, apart from my ATV.

I have never had an issue with my apple tv on wifi. what router are you using? have you tried giving it a static IP address?
Score: 4 Votes (Like | Disagree)
158 months ago
I don't know why people are pretending it's not an issue in this thread.

Because it's not an issue for most people. My ATV has never disconnected from our WiFi network. I've used it at two other people's homes, and it had no problems connecting and staying connected. No pretense needed; it's not an issue for me.
Score: 3 Votes (Like | Disagree)

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Smart Home Hub to Feature iMac G4-Style Design

Wednesday September 30, 2026 4:36 am PDT by
Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports. The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...
HomePod minis on gradient feature 1 1

Three New Apple Smart Home Products Coming on October 13

Wednesday September 30, 2026 4:04 am PDT by
Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman. Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...
iPhone Duo Open

iPhone Duo Reportedly Facing Production Problems Ahead of Launch

Tuesday September 29, 2026 6:16 am PDT by
The iPhone Duo is reportedly facing production difficulties ahead of its October launch, with early output expected to be limited. A person said to be close to Foxconn's supply chain told China's Jiemian News that final assembly yields for Apple's first foldable iPhone were only slightly above 60% as of September 17. The source said that, under Apple's current quality standards, it could...
Latest Stories
AT&T Acknowledges iPhone 18 Pro Max Issues: 'Update Immediately'
AT&T Acknowledges iPhone 18 Pro Max Issues: 'Update Immediately'
2 hours ago
New 'AirFly Drive' Accessory Turns Wired CarPlay Into Wireless CarPlay
New 'AirFly Drive' Accessory Turns Wired CarPlay Into Wireless CarPlay
7 hours ago
Apple Shares Photos Shot on iPhone Duo
Apple Shares Photos Shot on iPhone Duo
9 hours ago
Apple Says iPhone Duo Has Replaceable 'Cover Layer'
Apple Says iPhone Duo Has Replaceable 'Cover Layer'
10 hours ago
Apple's Smart Home Camera Will Apparently Have 'No Video Recording'
Apple's Smart Home Camera Will Apparently Have 'No Video Recording'
12 hours ago
Apple TV Just Updated Its Selection of 'Bonus' Movies
Apple TV Just Updated Its Selection of 'Bonus' Movies
13 hours ago
iPhone 18 Pro Colors Buyer's Guide: Which Should You Choose?
iPhone 18 Pro Colors Buyer's Guide: Which Should You Choose?
13 hours ago
Early Prime Big Deal Days: Best Discounts on Accessories, TVs, and More at Amazon
Early Prime Big Deal Days: Best Discounts on Accessories, TVs, and More at Amazon
14 hours ago
MacBook Pro With OLED Touch Screen Rumored to Launch in October or November
MacBook Pro With OLED Touch Screen Rumored to Launch in October or November
15 hours ago
Apple's All-New Home Hub Rumored to Launch in These Four Colors
Apple's All-New Home Hub Rumored to Launch in These Four Colors
16 hours ago
iPhone 18 Pro Aperture Control Goes Fully Manual in Halide 3.2
iPhone 18 Pro Aperture Control Goes Fully Manual in Halide 3.2
17 hours ago
Apple Stores Receive 'Do Not Open' Boxes Ahead of Smart Home Products Launch
Apple Stores Receive 'Do Not Open' Boxes Ahead of Smart Home Products Launch
17 hours ago
iPhone 18 Pro Sales Jump in China Ahead of iPhone Duo Launch
iPhone 18 Pro Sales Jump in China Ahead of iPhone Duo Launch
18 hours ago
Apple TV Still Down for Some Users Following Apple Services Outage
Apple TV Still Down for Some Users Following Apple Services Outage
18 hours ago
PSA: Apple Mail on Mac May Stop Syncing Microsoft 365 Accounts Today
PSA: Apple Mail on Mac May Stop Syncing Microsoft 365 Accounts Today
19 hours ago
Apple's Smart Home Hub: Everything We Know So Far
Apple's Smart Home Hub: Everything We Know So Far
1 day ago
Apple's Home Hub Borrows From the iPhone Duo's StandBy Mode
Apple's Home Hub Borrows From the iPhone Duo's StandBy Mode
1 day ago
Apple Invites App Updated With Three New Features
Apple Invites App Updated With Three New Features
1 day ago
Apple Event on October 13?
Apple Event on October 13?
1 day ago
Apple Watch SE 3 vs. Series 12 Buyer's Guide: Which Should You Buy?
Apple Watch SE 3 vs. Series 12 Buyer's Guide: Which Should You Buy?
2 days ago
iPad Mini 8 to Offer These 10 New Features
iPad Mini 8 to Offer These 10 New Features
2 days ago
DoorDash Unveils AI Food Ordering Through Apple's Messages App
DoorDash Unveils AI Food Ordering Through Apple's Messages App
2 days ago
Amazon Takes Up to $150 Off Select M5 MacBook Air Models
Amazon Takes Up to $150 Off Select M5 MacBook Air Models
2 days ago
Apple Still Plans to Release a New Full-Sized HomePod
Apple Still Plans to Release a New Full-Sized HomePod
2 days ago
Apple Working to Expand HomeKit
Apple Working to Expand HomeKit
2 days ago
Apple Smart Home Hub to Feature iMac G4-Style Design
Apple Smart Home Hub to Feature iMac G4-Style Design
2 days ago
Three New Apple Smart Home Products Coming on October 13
Three New Apple Smart Home Products Coming on October 13
2 days ago
Apple Pay Now Available in India With Axis Bank Cards
Apple Pay Now Available in India With Axis Bank Cards
2 days ago
OpenAI Launches Always-On 'Dots' Agents to Rival Meta's Muse
OpenAI Launches Always-On 'Dots' Agents to Rival Meta's Muse
2 days ago
AirPods 5 Teardown: Batteries Removable, Case Still Tough
AirPods 5 Teardown: Batteries Removable, Case Still Tough
2 days ago

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors