OS X 10.9 Mavericks Adoption Continues to Grow Steadily - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

OS X 10.9 Mavericks Adoption Continues to Grow Steadily

OS X 10.9 Mavericks continues to gain popularity, overtaking previous versions of OS X like Mountain Lion and Lion in November of 2013 according to the newest market share data from Net Applications (via The Next Web). First introduced on October 22, Mavericks is Apple's newest operating system and the first version of OS X to be released free to consumers.

During the month of November, Mavericks gained 1.58 percentage points, growing from 0.84 percent of total operating system market share to 2.42 percent, while other versions of OS X lost share. OS X 10.8 Mountain Lion dropped 1.48 percentage points to 1.85 percent, while OS X 10.7 Lion dropped 0.22 percentage points to 1.34 percentage points. OS X 10.6 Snow Leopard dropped 0.07 percentage points to 1.53 percent and OS X 10.5 dropped 0.01 percentage points to 0.32 percent.

mavericksadoptionnovember
Though Mavericks market share has continued to grow steadily since its release, overall OS X market share, at 7.56 percent, remains dwarfed by Windows market share, which is at 90.88 percent with Windows 7 being the most popular Windows operating system.

While Net Applications data shows Mavericks gaining ground over its predecessors, data from GoSquared suggests that though Mavericks usage has continued to rise over the course of the last month, it is still lagging behind OS X 10.8 and OS X 10.7. According to the data, Mavericks usage is at nearly 21 percent, compared to 31 percent for 10.8 and 24 percent for 10.7.

The difference between the two measurements is likely due to the number of visitors tracked and the different sites being monitored, but both data points suggest that Apple's strategy of delivering the update free to all users has worked favorably for the company, encouraging users to upgrade to the latest software.

Related Forum: OS X Mavericks

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Smart Home Hub to Feature iMac G4-Style Design

Wednesday September 30, 2026 4:36 am PDT by
Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports. The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...
HomePod minis on gradient feature 1 1

Three New Apple Smart Home Products Coming on October 13

Wednesday September 30, 2026 4:04 am PDT by
Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman. Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...
Apple TV Sans Remote Feature

New Apple TV 4K Leaked

Friday September 25, 2026 8:16 am PDT by
MacRumors contributor Aaron Perris has uncovered an image file from Apple for an unreleased Apple TV 4K, suggesting that a new model will finally be released soon. The image is specifically for an "Apple TV 4K (4th generation)" model. Apple TV 4K (4th generation) image (on a gradient) The image reveals that the Apple TV will have the same external design as the current model, with all of its...

Top Rated Comments

garylapointe Avatar
167 months ago
Windows XP

WOW! That's still a lot of people on Windows XP.

I'll admit that's what I'm still running on my Windows computer. But I rarely use it for anything...

Gary
Score: 10 Votes (Like | Disagree)
167 months ago
Is this a glimpse into the future of iOS marketshare? Let's hope not.
Here's some interesting real-world statistics from the browser logs for a recipe site I run that I found downright astounding. The audience is heavily skewed toward North America, but there is worldwide traffic.

Interesting fact #1: If you look at mobile devices only, iOS has just about twice the amount of traffic as Android.

So however many Android devices are being sold, people sure aren't using them to browse the sites I run. And it's not in any way a site that would be "iOS user oriented".

Interesting fact #2 (this is the impressive one): Windows currently has about 42% of all pageviews. iOS has about 26%. Android has about 13%. The MacOS has about 10%. Linux, other mobile platforms, and bots make up the remaining chunk.

So a full 1/4 of the traffic to a site that isn't in any way geared toward tech savvy or mobile users--it's long-form recipes, not a blog or news or tech site--is coming from iOS. And if you combine the mobile platforms, they now nearly equal Windows. Based on current trends, in a few months Android and iOS together will outweigh Windows for traffic.

Given that Windows mobile is negligible (less than 1% of traffic), I expect that kind of statistic is a big part of why Steve Balmer got canned.

Interesting fact #3: The #1 browser is Safari (since the logs don't distinguish between desktop and mobile versions). Chrome is #2.

I can remember a time not so long ago when IE made up 90%+ of pageviews to any site I ran.

Things have changed incredibly in the last couple of years, and the distinction between desktop and mobile in so many of these analyst reports simply fails to reflect the reality that, out in the real world if you're running a website, they're both just users, and the proportions are ever more in favor of people on iOS and to a lesser extent other mobile platforms.
Score: 9 Votes (Like | Disagree)
autrefois Avatar
167 months ago
Who cares?
How many applications are available for Mac versus those for Windows on PCs? That's why I care about what could happen for mobile devices. Android already has a lead. While developers currently get more bang for their buck on iOS, if marketshare continues to dwindle this won't last long...
Score: 8 Votes (Like | Disagree)
167 months ago
Is this a glimpse into the future of iOS marketshare? Let's hope not.
Who cares? Market share is just one metric and not even in the top 5 of the most important metrics. Mac OS X having a tiny market share means absolutely nothing to the designers and developers I work with who use Macs almost exclusively.

The masses will always have the cheaper stuff. That's always been the case in any industry.
Score: 8 Votes (Like | Disagree)
roadbloc Avatar
167 months ago
Why are Windows 8 and 8.1 counted as two different OSs? 8.1 is pretty much just a service pack for 8. As 8.2 will be.
Score: 7 Votes (Like | Disagree)
elgrecomac Avatar
167 months ago
It's free hence the adoption rate. If it were $30 like Lion it would be less . And the bugs with this OS are plentiful. It is the Vista of OSX. Don't believe me? Well just check out this forum's 10.9 section.
Score: 6 Votes (Like | Disagree)
Latest Stories
iPhone 18 Pro Aperture Control Goes Fully Manual in Halide 3.2
iPhone 18 Pro Aperture Control Goes Fully Manual in Halide 3.2
50 minutes ago
Apple Stores Receive 'Do Not Open' Boxes Ahead of Smart Home Products Launch
Apple Stores Receive 'Do Not Open' Boxes Ahead of Smart Home Products Launch
2 hours ago
iPhone 18 Pro Sales Jump in China Ahead of iPhone Duo Launch
iPhone 18 Pro Sales Jump in China Ahead of iPhone Duo Launch
2 hours ago
Apple TV Still Down for Some Users Following Apple Services Outage
Apple TV Still Down for Some Users Following Apple Services Outage
3 hours ago
PSA: Apple Mail on Mac May Stop Syncing Microsoft 365 Accounts Today
PSA: Apple Mail on Mac May Stop Syncing Microsoft 365 Accounts Today
3 hours ago
Apple's Smart Home Hub: Everything We Know So Far
Apple's Smart Home Hub: Everything We Know So Far
14 hours ago
Apple's Home Hub Borrows From the iPhone Duo's StandBy Mode
Apple's Home Hub Borrows From the iPhone Duo's StandBy Mode
15 hours ago
Apple Invites App Updated With Three New Features
Apple Invites App Updated With Three New Features
18 hours ago
Apple Event on October 13?
Apple Event on October 13?
20 hours ago
Apple Watch SE 3 vs. Series 12 Buyer's Guide: Which Should You Buy?
Apple Watch SE 3 vs. Series 12 Buyer's Guide: Which Should You Buy?
21 hours ago
iPad Mini 8 to Offer These 10 New Features
iPad Mini 8 to Offer These 10 New Features
22 hours ago
DoorDash Unveils AI Food Ordering Through Apple's Messages App
DoorDash Unveils AI Food Ordering Through Apple's Messages App
23 hours ago
Amazon Takes Up to $150 Off Select M5 MacBook Air Models
Amazon Takes Up to $150 Off Select M5 MacBook Air Models
23 hours ago
Apple Still Plans to Release a New Full-Sized HomePod
Apple Still Plans to Release a New Full-Sized HomePod
1 day ago
Apple Working to Expand HomeKit
Apple Working to Expand HomeKit
1 day ago
Apple Smart Home Hub to Feature iMac G4-Style Design
Apple Smart Home Hub to Feature iMac G4-Style Design
1 day ago
Three New Apple Smart Home Products Coming on October 13
Three New Apple Smart Home Products Coming on October 13
1 day ago
Apple Pay Now Available in India With Axis Bank Cards
Apple Pay Now Available in India With Axis Bank Cards
2 days ago
OpenAI Launches Always-On 'Dots' Agents to Rival Meta's Muse
OpenAI Launches Always-On 'Dots' Agents to Rival Meta's Muse
2 days ago
AirPods 5 Teardown: Batteries Removable, Case Still Tough
AirPods 5 Teardown: Batteries Removable, Case Still Tough
2 days ago
iPhone 18 Pro Owners Complain of Speaker Crackling or Popping
iPhone 18 Pro Owners Complain of Speaker Crackling or Popping
2 days ago
You Can 'Get Ready' for iPhone Duo Pre-Orders on October 12
You Can 'Get Ready' for iPhone Duo Pre-Orders on October 12
2 days ago
Apple Pay Reportedly Launching in India Today
Apple Pay Reportedly Launching in India Today
2 days ago
Apple Releases New AirPods Beta Firmware
Apple Releases New AirPods Beta Firmware
2 days ago
Apple Shares New Guide for Using iOS 27 Parental Controls
Apple Shares New Guide for Using iOS 27 Parental Controls
2 days ago
Apple Creator Studio and Final Cut Camera Get New Features
Apple Creator Studio and Final Cut Camera Get New Features
2 days ago
Apple Explains Why It Removed ICE Tracking Apps Last Year
Apple Explains Why It Removed ICE Tracking Apps Last Year
2 days ago
Amazon Expands $779.99 Apple Watch Ultra 4 Deal to More Models
Amazon Expands $779.99 Apple Watch Ultra 4 Deal to More Models
2 days ago
Switch Siri AI for ChatGPT on Your Mac
Switch Siri AI for ChatGPT on Your Mac
2 days ago
Apple Says Emergency SOS via Satellite Now Available in Norway
Apple Says Emergency SOS via Satellite Now Available in Norway
2 days ago

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors