Chevrolet Promoting Siri 'Eyes Free' Integration for 2013 Sonic in New TV Ad
Last month, Chevrolet announced that its 2013 Sonic and Spark had become the first cars to offer support for Siri's "Eyes Free" mode. The feature integrates Apple's personal assistant with the vehicle's entertainment system, allowing the driver to access information while keeping his or her eyes on the road.
Chevrolet has now begun a national advertising campaign touting the feature on the 2013 Sonic, launching a new television ad called "Buttons".
iSpot.tv founder and CEO Sean Muller tells us that the ad first aired last Thursday on VH1's morning
Jump Start block, with the site's tracking showing that the ad has already aired 82 times on national TV networks.
Chevrolet is not the only company to be making plans to support Siri's Eyes Free mode, with Honda working to roll out the feature to the Accord as well as the Acura RDX and ILX. Hyundai has also publicly stated that it will be bringing Eyes Free support to some of its vehicles, while Apple also highlighted partnerships with BMW, Mercedes, Land Rover, Jaguar, Audi, Toyota, and Chrysler at its introduction of the feature alongside iOS 6.
Popular Stories
Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports.
The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...
Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman.
Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...
The iPhone Duo is reportedly facing production difficulties ahead of its October launch, with early output expected to be limited.
A person said to be close to Foxconn's supply chain told China's Jiemian News that final assembly yields for Apple's first foldable iPhone were only slightly above 60% as of September 17. The source said that, under Apple's current quality standards, it could...
