Apple's beautiful Passeig de Gràcia store in the heart of Barcelona reopened today, after being closed for around three months for renovations.
According to the Spanish blog Applesfera, the store's large video wall has been replaced with a dedicated Apple Pickup station for online orders. The indoor trees and wood cube seats that surrounded the screen have also been removed. With these fixtures removed, the store's iconic glass staircase is more visible again.
In addition, the store's terrazzo floor has received a brighter white finish.
Apple Passeig de Gràcia's main floor after remodeling (via Applesfera)
Apple Passeig de Gràcia first opened in 2012, and it is one of the company's flagship retail locations. The store is on one of the most popular avenues in Barcelona, inside a historic former bank building with a stunning stone facade.
Friday September 11, 2026 11:30 pm PDT by Tim Hardwick
Apple's online store is down ahead of iPhone 18 Pro and iPhone 18 Pro Max pre-orders, which begin at 5:00 a.m. Pacific Time on Saturday, September 12.
"We love that early energy," reads the Apple Store's message when visiting the U.S. website. "Almost ready for you. Pre-order begins at 5:00 a.m. PT. See you soon." Apple has been opening pre-orders at 5:00 a.m. Pacific Time for several years, ...
Wednesday September 9, 2026 4:20 am PDT by Tim Hardwick
Apple's online storefront has gone down ahead of the "Surprise and Shine" Apple event taking place later today, where several new products are expected to be announced.
Apple is expected to announce new iPhone 18 Pro models and its all-new foldable iPhone Duo, as well as Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5. The company could also announce the release dates of its next...
In the Apple Store app on the iPhone, select users have received access to an "early preview" of a new AI-powered virtual shopping assistant.
Once it is available, you can open the chatbot by tapping on the speech bubble with two sparkles in the bottom-right corner of the app. Then, you can ask questions about Apple products, your existing Apple Store orders, trade-in values, payment...
I dropped in a few hours ago (I deliberately arranged my trip to Barcelona to coincide with the reopening — does that make me a sad person?). I didn’t notice any changes from my visit last year. This probably says more about my powers of observation than anything else!
Apple Passeig de Gràcia's main floor after remodeling (via Applesfera)
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