Apple today introduced two new devices, including the iPhone 17e and an updated iPad Air. It also released select iPhone cases, Apple Watch bands, and the Crossbody Strap in new colors, such as Bright Guava, Vanilla, and Soft Pink.
iPhone 17e features the same overall design as the iPhone 16e, but it gains Apple's A19 chip, MagSafe for magnetic wireless charging and magnetic accessories, Apple's second-generation C1X modem for faster 5G, and a doubled 256GB of base storage. In the U.S., the iPhone 17e starts at $599, just like the iPhone 16e did.
The new iPad Air's key upgrades include Apple's M4 chip, an increased 12GB of RAM, Apple's N1 chip with Wi-Fi 7 support, and the C1X modem in cellular models.
The new iPad Air has the same overall design as the previous-generation model, which is equipped with the M3 chip, 8GB of RAM, and Wi-Fi 6E support.
Finally, there are the new accessory colors.
For example, Apple's Silicone Case for the standard iPhone 17 model has three new color options, including Bright Guava, Vanilla, and Electric Lavender.
Bright Guava and Vanilla extend to the Silicone Case for iPhone 17 Pro and iPhone 17 Pro Max, but the Pro models did not get Electric Lavender treatment.
As for Apple Watch bands, the Sport Band now comes in Bright Guava, Clementine, and Soft Pink, while the Sport Loop gained Bright Guava, Blue Mist, and Cantaloupe options. There are also some new colors for luxury Apple Watch Hermès bands.
Finally, the Crossbody Strap is now available in Bright Guava and Soft Pink. The accessory attaches to select Apple cases, allowing you to wear your iPhone.
For more additions, head to Apple's store page for new accessories.
Read our coverage of each announcement to learn more:
- Apple Announces iPhone 17e With A19 Chip, MagSafe, and More
- Apple Unveils iPad Air With M4 Chip, Increased RAM, Wi-Fi 7, and More
- Apple Releases iPhone Cases, Apple Watch Bands, and Crossbody Strap in New Colors
You can pre-order the iPhone 17e and the iPad Air on Apple.com starting Wednesday, March 4, with availability set to begin Wednesday, March 11.
For the iPhone 17e, Apple says pre-orders begin at 6:15 a.m. Pacific Time on that day, in the U.S. and more than 70 other countries and territories.
As for the accessories, they can be ordered on Apple.com starting today.
Apple is expected to announce additional new products on Tuesday and Wednesday this week, including a lower-cost MacBook, so stay tuned.
