Apple Cut Base iPhone 16 Storage Options to Just 128GB
Following the debut of the iPhone 17 lineup on Tuesday, Apple quietly updated its iPhone 16 lineup so that the standard iPhone 16 is now sold only in a 128GB configuration for $699. The previous storage tiers of 256GB and 512GB for the base iPhone 16 have been discontinued.
The iPhone 16 Plus retains slightly more flexibility by remaining available in both 128GB and 256GB versions, although its 512GB tier has also been removed.
The change makes sense for Apple's marketing strategy. Given that all iPhone 17 models now start at 256GB, maintaining a 256GB iPhone 16 tier would have created product overlap and potentially impacted sales of the newer model.
It also streamlines Apple's manufacturing and inventory management, and will likely encourage customers who need more storage to either choose the iPhone 16 Plus or upgrade directly to the iPhone 17 lineup.
Apple opens pre-orders for iPhone 17 models, including the ultra-thin iPhone Air, on Friday, September 12, with availability starting Friday, September 19.
Popular Stories
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman.
In a report this week, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces.
The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition,...
Apple this year acquired Israeli startup Q.ai for close to $2 billion, according to the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019.
Q.ai...
We're less than two months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a dramatic change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year,...
