Apple could soon launch its annual Back to School promotion for university students in the United States and Canada, based on ads that have been popping up on social networks.
On Instagram, Apple is promoting Macs to college and university students. The ad in question depicts a Back to School image with the following text: "Buy Mac for university or college with education savings. Plus get a gift card for up to $200." The screenshot of the ad is from a Canadian user, and that price point suggests we will see the same $150 discount in the United States that Apple provided last year.
Clicking on the ad redirects to Apple's education website, but there is as of yet no mention of the back to school sale. Last year's back to school sale began on Tuesday, June 4, but Bloomberg's Mark Gurman said in his latest Power On newsletter that the 2024 sale will not begin until later in the month.
Apple's back to school sales provide students with a free Apple gift card when purchasing a Mac or an iPad. Last year, Apple offered U.S. students up to $150 when purchasing a Mac and up to $100 when purchasing an iPad.
Saturday October 18, 2025 11:00 am PDT by Joe Rossignol
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across the Apple Music, Calendar, Photos, Clock, and Safari apps.
More features and changes will follow in future ...
Monday October 20, 2025 10:57 am PDT by Juli Clover
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass.
The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
Sunday October 19, 2025 7:39 am PDT by Joe Rossignol
iOS 26.4 is expected to introduce a revamped version of Siri powered by Apple Intelligence, but not everyone is satisfied with how well it works.
In his Power On newsletter today, Bloomberg's Mark Gurman said some of Apple's software engineers have "concerns" about the overhauled Siri's performance. However, he did not provide any specific details about the shortcomings.
iOS 26.4 will...
Friday October 17, 2025 7:35 am PDT by Joe Rossignol
Apple's software engineers continue to internally test iOS 26.0.2, according to MacRumors logs, which have been a reliable indicator of upcoming iOS versions.
iOS 26.0.2 will be a minor update that addresses bugs and/or security vulnerabilities, but we do not know any specific details yet.
The update will likely be released by the end of next week.
Last month, Apple released iOS 26.0.1,...
Saturday October 18, 2025 10:57 am PDT by Joe Rossignol
While the new iPad Pro's headline feature is the M5 chip, the device has some other changes, including N1 and C1X chips, faster storage speeds, and more.
With the M5 chip, the new iPad Pro has up to a 20% faster CPU and up to a 40% faster GPU compared to the previous model with the M4 chip, according to Geekbench 6 results. Keep in mind that 256GB and 512GB configurations have a 9-core CPU,...
Monday October 20, 2025 1:55 pm PDT by Juli Clover
With the fourth beta of iOS 26.1, Apple added a toggle that makes Liquid Glass more opaque and reduces transparency. We tested the beta to see where the toggle works and what it looks like.
Subscribe to the MacRumors YouTube channel for more videos.
If you have the latest iOS 26.1 beta, you can go to Settings > Display and Brightness to get to the new option. Tap on Liquid Glass, then...
Thursday October 16, 2025 9:13 am PDT by Joe Rossignol
Apple on Wednesday updated the 14-inch MacBook Pro, iPad Pro, and Vision Pro with its next-generation M5 chip, but previous rumors have indicated that the company still plans to announce at least a few additional products before the end of the year.
The following Apple products have at one point been rumored to be updated in 2025, although it is unclear if the timeframe for any of them has...
Monday October 20, 2025 1:02 pm PDT by Juli Clover
Even though we're at the fourth beta of iOS 26.1, Apple is continuing to add new features. In fact, the fourth beta has some of the biggest changes that we'll get when iOS 26.1 releases to the public later this month. We've rounded up what's new below.
Liquid Glass Transparency Toggle
Apple added a toggle for customizing the look of Liquid Glass. In Settings > Display and Brightness,...
Monday October 20, 2025 1:42 pm PDT by Juli Clover
Kohler is expanding its line of bathroom products with Dekoda, an iPhone-connected device that's designed to be attached to a toilet rim (via The Verge). The device's included "sensors" point into the toilet bowl, allowing it to analyze what goes on in the bathroom.
According to Kohler, Dekoda is a health tracker that can monitor gut health and hydration, as well as detect the presence of...
Before someone says it's too soon, past start dates for their back-to-school promo
2023 = June 5 2022 = June 24 2021 = June 17 2020 = June 15 2019 = July 9 2018 = July 12 2017 = July 12 2016 = June 2 2015 = July 23 2014 = July 1 2013 = July 2 2012 = June 11 2011 = June 16 2010 = May 25 2009 = May 27 2008 = June 3 2007 = June 5
Clicking on the ad redirects to Apple's education website, but there is as of yet no mention of the back to school sale. Last year's back to school sale began on Tuesday, June 4...
Last year, June 4 fell on a Sunday. Tueday was June 6.
Back-to-school 2023 promo started on Monday, June 5, 2023 ('https://forums.macrumors.com/threads/wwdc-2023-recap-everything-apple-announced-today.2391760/page-2?post=32220441#post-32220441').
Besides today, the last time June 4 fell on a Tuesday was in 2019.
Floridians: This might be usable in conjunction with Florida's tax-free back to school sales tax holiday. https://floridarevenue.com/backtoschool/ . Computers and tablets up to $1500 are covered, so that's an additional 6% or more (7.5% for me) off the price depending on where you live and what you buy. It runs July 29 through August 11, and Apple's back to school promotion will probably overlap it on both ends.
