Video: Would You Pay $2000+ for Apple's AR/VR Headset?

Apple hasn't come out with a new product category since the 2018 launch of the HomePod, and there hasn't been a new wearable since the 2015 debut of the Apple Watch. That's set to change in the not too distant future, as Apple's AR/VR headset is nearing completion and will likely see a launch in 2023.


Rumors about the first head worn Apple-branded AR/VR product have been trickling out for years now, so we thought it would be useful to provide a quick overview of what's coming, including the most recent realityOS information.

Hardware Features

apple ar headset concept 2

Render via designer Ian Zelbo

  • Overall Design - Apple's headset won't look too different from the Oculus Quest virtual reality headset, featuring a curved visor that slides over the eyes and a comfortable mesh base that rests against the face. The visor will completely cover the eyes, blocking out peripheral vision to prevent light leaks.
  • Headband - The headset will be held in place by a swappable, adjustable headband that could be made from a material similar to an Apple Watch Sport band.
  • Weight - Apple wants the final version of the headset to weigh between 100 to 200 grams. That would be far lighter and more comfortable than something like the Oculus Quest 2, which weighs 503 grams. Prototypes weigh around 300 grams, so Apple may not be able to get the headset's weight quite as low as its target.
  • Spatial Audio - One of the headbands that Apple is testing features spatial audio technology for a surround sound experience.
  • Display - Apple's AR/VR headset is expected to adopt two high-resolution 4K micro OLED displays supplied by Sony for a high-quality viewing experience that offers up to 3,000 pixels per inch.
  • Cameras - The headset will be equipped with more than a dozen optical cameras for tracking hand movements, eye tracking mapping the environment, projecting visual experiences, and more.
  • Control Methods - Apple may support multiple input methods, including hand gestures, eye tracking and iris recognition, and a finger-worn control device. It will also detect skin and could monitor expression.
  • Chips - Two Mac-level Apple silicon chips are expected to be used in the AR/VR headset to provide the computing power that Apple wants. The headset is expected to be a standalone device that is not reliant on the iPhone or Mac for processing power.

Software Features

  • realityOS - Apple is designing a new operating system for the headset, and it's expected to be called "realityOS." Just this week, references to realityOS were found in Apple's source code.
  • App Store - Along with a new OS, the AR/VR headset will have a dedicated App Store. Apple will focus on gaming, streaming video content, and video conferencing.
  • Media Content - Apple could be planning to work with media parters to create content that could be watched in VR.
  • VR FaceTime - Apple is rumored to be working on a VR FaceTime-like experience with Animojis and other 3D features.

Pricing

Bloomberg's Mark Gurman has speculated that the headset will sell for over $2,000, and The Information believes it could cost somewhere around $3,000.

Release Date

Apple has pushed back the planned release timeline of the AR/VR headset several times as it continues to work out development issues. There were multiple rumors suggesting that we'd see the headset debut at the 2022 WWDC event, but Bloomberg's ‌Mark Gurman‌ recently said that Apple may further delay the headset until 2023.

At this point, it's looking like we'll have to wait for 2023 to see the headset launch, though there is still a small possibility that it will see a 2022 announcement to give developers time to prepare apps for the device. Apple is said to be targeting the 2023 Worldwide Developer's Conference for a launch.

As for the development issues, Apple is having trouble with heat dissipation due to the high-powered processor, and there are still problems with the camera and the software to work out.

Read More

For all of the rumors on Apple's AR/VR headset, we have a dedicated rumor roundup that aggregates all of the information that we know so far.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Buy Now)
Related Forum: Apple Vision Pro

Popular Stories

iOS 26 Feature

iOS 26.1 to iOS 26.4 Will Add These New Features to Your iPhone

Saturday October 18, 2025 11:00 am PDT by
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across the Apple Music, Calendar, Photos, Clock, and Safari apps. More features and changes will follow in future ...
ios 26 1 liquid glass opaque

iOS 26.1 Beta 4 Lets Users Control Liquid Glass Transparency with New Toggle

Monday October 20, 2025 10:57 am PDT by
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass. The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
iphone air thickness

Apple Said to Cut iPhone Air Production Amid Underwhelming Sales

Friday October 17, 2025 8:29 am PDT by
Apple plans to cut production of the iPhone Air amid underwhelming sales performance, Japan's Mizuho Securities believes (via The Elec). The Japanese investment banking and securities firm claims that the iPhone 17 Pro and iPhone 17 Pro Max are seeing higher sales than their predecessors during the same period last year, while the standard iPhone 17 is a major success, performing...
iOS 26

iOS 26.0.2 Update for iPhones Coming Soon

Friday October 17, 2025 7:35 am PDT by
Apple's software engineers continue to internally test iOS 26.0.2, according to MacRumors logs, which have been a reliable indicator of upcoming iOS versions. iOS 26.0.2 will be a minor update that addresses bugs and/or security vulnerabilities, but we do not know any specific details yet. The update will likely be released by the end of next week. Last month, Apple released iOS 26.0.1,...
Apple iPad Pro hero M5

New iPad Pro Has Six Key Upgrades Beyond M5 Chip

Saturday October 18, 2025 10:57 am PDT by
While the new iPad Pro's headline feature is the M5 chip, the device has some other changes, including N1 and C1X chips, faster storage speeds, and more. With the M5 chip, the new iPad Pro has up to a 20% faster CPU and up to a 40% faster GPU compared to the previous model with the M4 chip, according to Geekbench 6 results. Keep in mind that 256GB and 512GB configurations have a 9-core CPU,...
iPhone Siri Glow

Some Apple Employees Have 'Concerns' About iOS 26.4's Revamped Siri

Sunday October 19, 2025 7:39 am PDT by
iOS 26.4 is expected to introduce a revamped version of Siri powered by Apple Intelligence, but not everyone is satisfied with how well it works. In his Power On newsletter today, Bloomberg's Mark Gurman said some of Apple's software engineers have "concerns" about the overhauled Siri's performance. However, he did not provide any specific details about the shortcomings. iOS 26.4 will...
HomePod mini and Apple TV

Apple's Next Rumored Products: New HomePod Mini, Apple TV, and More

Thursday October 16, 2025 9:13 am PDT by
Apple on Wednesday updated the 14-inch MacBook Pro, iPad Pro, and Vision Pro with its next-generation M5 chip, but previous rumors have indicated that the company still plans to announce at least a few additional products before the end of the year. The following Apple products have at one point been rumored to be updated in 2025, although it is unclear if the timeframe for any of them has...
maxresdefault

Here's How the iOS 26.1 Transparency Toggle Changes Liquid Glass

Monday October 20, 2025 1:55 pm PDT by
With the fourth beta of iOS 26.1, Apple added a toggle that makes Liquid Glass more opaque and reduces transparency. We tested the beta to see where the toggle works and what it looks like. Subscribe to the MacRumors YouTube channel for more videos. If you have the latest iOS 26.1 beta, you can go to Settings > Display and Brightness to get to the new option. Tap on Liquid Glass, then...
m4 macbook air blue

M5 MacBook Air Coming Spring 2026 With M5 Mac Studio and Mac Mini in Development

Thursday October 16, 2025 3:57 pm PDT by
Apple plans to launch MacBook Air models equipped with the new M5 chip in spring 2026, according to Bloomberg's Mark Gurman. Apple is also working on M5 Pro and M5 Max MacBook Pro models that will come early in the year. Neither the MacBook Pro models nor the MacBook Air models are expected to get design changes, with Apple focusing on simple chip upgrades. In the case of the MacBook Pro, a m...

Top Rated Comments

DHagan4755 Avatar
48 months ago
Q: Would You Pay $2000+ for Apple's AR/VR Headset?
A: No.
Score: 134 Votes (Like | Disagree)
vtrautia Avatar
48 months ago
no
Score: 51 Votes (Like | Disagree)
InuNacho Avatar
48 months ago
If I'm paying $2,000 and look like a dork at the same time, I'd rather have the 90's version connected to an Amiga 3000. Get some real street cred with that baby attached to my sweaty forehead.



Attachment Image
Score: 48 Votes (Like | Disagree)
ID_Field_Blank Avatar
48 months ago
Absolutely Not!
Score: 44 Votes (Like | Disagree)
DFZD Avatar
48 months ago
So only $1700 more than Oculus 2?

I guess that's a small price to pay for Privacy.

Also waiting patiently for the $200K Apple Car with the dynamic transparency sunroof.
Score: 30 Votes (Like | Disagree)
dogg Avatar
48 months ago
Absolutely not.
Score: 29 Votes (Like | Disagree)