Apple's Beats brand today launched a collection of new Solo3 Wireless Headphones in a range of bright color combinations, including yellow and blue, white and red, red and blue, and navy and white.
The new headphones are priced at $199.95 like other Solo3 Wireless models, and with their launch, Beats has discontinued all other available Solo3 headphones with the exception of the special Mickey version.
Like most Beats headphones, the Solo3 models are equipped with a W1 wireless chip for quick and easy connections to Apple devices, alone with up to 40 hours of battery life.
Apple is running a promotion on some existing Beats headphones models as well, dropping the price of all Beats Studio3 Wireless Headphones from $349.95 to $279.95, a $70 discount.
Back in April 2025, Apple's Beats brand debuted a collection of woven charging cables in a variety of colors, initially offering varying combinations of USB-C to USB-C, USB-A, and Lightning in 1.5-meter and 20-centimeter lengths. The lineup was expanded earlier this year with new 3-meter USB-C to USB-C options in four different colors, and today Beats is launching a new Power Pink color option...
Wednesday July 29, 2026 11:39 am PDT by Joe Rossignol
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman.
In a report this week, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces.
The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition,...
Wednesday July 29, 2026 12:03 pm PDT by Joe Rossignol
Apple this year acquired Israeli startup Q.ai for close to $2 billion, according to the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019.
Q.ai...
Apple: "Uh, nope. It's still micro-USB. Wanna try it?"
(crickets)
Yes it charges with the most popular USB connector is use today. The odds of someone else having a micro USB cable in their home is about 100%, USB C closer to 1%.
Beats cater to an entirely different market. It's for young adults, teens, kids, athletes, and anyone making a statement. Not everything has to be black, silver, and low key.
Ever watch NBA warm ups? Those guys are wearing them and the kids follow up. Have you seen Nike shoes lately?
Apple's first foldable iPhone, with a book-style design featuring a ~5.5-inch outer display and a ~7.8-inch inner display with a minimal crease down the middle.
