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Apple's Rumored iPhone Game Controllers Will 'Likely' Come From Beats

WWDC 2026 Game Controller IconEarlier this month, references to two unreleased Apple game controllers were allegedly spotted in macOS 26.7 beta code, and now Bloomberg's Mark Gurman has shared more details.

In his Power On newsletter today, Gurman said the controllers have been in development for more than a year, are for the iPhone, and will likely have Beats branding. Acquired by Apple in 2014, Beats has expanded beyond headphones and now sells charging cables, iPhone cases, and more.

"Apple sees this as a growing market and wants in," he wrote. No word on pricing or availability.

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Top Rated Comments

vegetassj4 Avatar
17 hours ago at 07:16 pm
The image of the controller has been leaked by Apple Pie a La Doh



Attachment Image
Score: 10 Votes (Like | Disagree)
18 hours ago at 06:50 pm
To play what? That atrocious Madden 27 port? Apple Silicon Macs are at least capable of Switch/Switch 2 level graphics. These controllers don't seem useful unless they have a game library that is not from half a decade ago. Yes, I know Crimson Dawn is available and a few other solid games, but you know what I mean.
Score: 8 Votes (Like | Disagree)
15 hours ago at 09:25 pm
Just going to leave this here…

Yes, Mac gaming is obviously not quite where it needs to be, but it’s getting quite close with tools like this.
The gap between casual PC gaming and casual Mac gaming is smaller than it has been in years, and it’s still the biggest it’s probably ever going to be compared to the future.
Of course, Apple is probably never going to reach the people who build their own custom gaming rigs and such, but we’re talking about casual gamers here.
And these game porting toolkits are only going to continue to get better and better.
The idea that within the next five years a MacBook Pro will be a very good *casual* gaming machine isn’t really a joke, it’s just the truth.
And remember, the market is made up of significantly more casual gamers than it is hardcore gamers.
Score: 4 Votes (Like | Disagree)
TruthAboveAllElse Avatar
17 hours ago at 07:25 pm

Meh, should have been licensed from a real third party game controller company
What would the point of that be?
Score: 4 Votes (Like | Disagree)
14 hours ago at 10:40 pm
Apple could’ve made this something big if they made a good controller for the Mac and had made a deal to get GTA VI on the Mac at the same time as the consoles.

Apple and gaming on Mac is not a good combination. Everytime they announce something and then don’t follow up. Cyberpunk 2077 got to the Mac a while ago with Apple’s support and after that Apple got completely silent on Mac gaming again. And that happens every time. No wonder nobody has faith in the Mac as a platform for gaming.
Score: 3 Votes (Like | Disagree)
16 hours ago at 08:11 pm

Apple does have a gaming problem. What they should actually do is buy a game studio and release a bunch of exclusive titles.
Releasing game controllers prevents this because they can only do one thing at a time.
Score: 3 Votes (Like | Disagree)

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