Serif's Image Editing App 'Affinity Photo' Launches for Mac - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Serif's Image Editing App 'Affinity Photo' Launches for Mac

by

Professional image editing app Affinity Photo, created by the same team that's behind the award-winning Affinity Designer app, is today launching in the Mac App Store. Affinity Photo is designed to allow photographers to enhance, edit, and retouch images and is the culmination of five years of work.

The app includes a huge range of photo editing tools for everything from minor manipulations to drastic edits that alter shapes and remove objects from images. It's been in beta testing since February and has been updated with features and improvements that beta testers have requested.

affinityphoto1
As an app oriented at professionals, Affinity Photo includes features like lens and exposure corrections, live filter layers, controls for channels and masks, advanced layer handling, RAW support, 16-bit channel editing, ICC color management, detailed EXIF info, Photoshop PSD import and export, and frequency separation editing that separates color from texture for retouching skin. According to Affinity Photo's developers, the speed at which it completes tasks and the app's ability to show edits in real time are the most notable features to be aware of.

"The performance of the product is what we are most proud of," said Tony Brightman, head of Affinity development. "We take full advantage of all the latest Apple technologies like OpenGL, Grand Central Dispatch and Core Graphics. What this means to the user is whether it's a 100 megapixel image or a complex composition with 1000s of layers, you can still pan and zoom at 60fps and see live views of all adjustments, brushes, blend modes and filters with no compromise. It's this speed and depth of features which really makes Affinity Photo a joy to use, and sets it apart from anything else out there."


Affinity Photo also includes specific task-focused workspaces for developing, post-processing, liquify, and export, plus it has customizable toolbars with drag and drop panels. It offers vector drawing and text editing tools, an advanced brush engine with custom brush options, unlimited layers, a snapping system with pixel alignment, and an undo history for undoing changes.

affinityphotolivelighting
For retouching and making corrections to photos, there's an Inpainting brush for removing unwanted objects, a selection brush for selecting detailed elements in an image, a tool for removing blemishes and red eye, single-plane and dual-pane perspective correction, and a Liquify tool for manipulating images with warps, pinches, twirls, and more. There are also quite a few effects for adding features like tilt-shift, shadows, glow, blurs, and distortions.

affinityphotoliquify
In addition to taking advantage of features like OpenGL and Core Graphics, Affinity Photo is compatible with Macs that have a Force Touch trackpad, enabling pressure sensitivity. It supports Retina displays, is fully optimized for 64-bit and multi-core processors, and includes iCloud Drive support.

To celebrate its launch, Affinity Photo is available from the Mac App Store for $39.99 until July 23. After that time, the price will increase to $49.99. [Direct Link]

Top Rated Comments

147 months ago
Hello guys,

I'm Andy Somerfield - Affinity Photo project lead.

Thought I'd say hello and offer to answer any questions you guys have:

- Yes - we can import .abr brushes :)
- Yes - we let you pan the document nearly-totally-out-of-view :)
- Yes - we do all the pressure stuff including barrel rotation and Wacom hotkeys :)

Hope this helps - anything else you need answered, fire away..

Andy.
Score: 12 Votes (Like | Disagree)
AdeFowler Avatar
147 months ago
So, I've downloaded it and had a play.

The first launch took a while, but the second time the app opened almost instantly on my 2012 MacBook Pro with 8GB of RAM.

As a Photoshop user obviously there's a bit of a relearning curve, but most of the shortcuts are the same, and the tools in general work in the same way, so I was up and running very quickly. There's an optional Assistant which is very useful. The interface it is very clean and modern, although I couldn't find a way of saving a workspace.

Performance seems as advertised; real-time effects, smooth zooming and panning. (I downloaded the 395MB RGB layered model image that's presented on the opening screen for testing).

CMYK support is a massive plus. This and the user interface alone will make this a better choice than Pixelmator for many people.

I'm sure that if I started using this as my daily Image processor, I would find many things missing that I use in Photoshop, but it's a solid start, and at the current price (£29.99 in the UK), it's a no-brainer for anyone that doesn't want the commitment of Creative Cloud.
Score: 9 Votes (Like | Disagree)
AdeFowler Avatar
147 months ago
I'm a Creative Cloud subscriber but I might buy this just to have a play with it and support the developer. Adobe could really do with some real competition.
Score: 6 Votes (Like | Disagree)
147 months ago
Hi Tom,

Of course - but I'm not sure Photo is the sort of thing you need - at least for part of your workflow.

Photo is not a DAM - like Aperture, or Lightroom - it does not maintain a catalog of your images. It's an editor with RAW import capability - perhaps more like Photoshop + ACR.

So, unfortunately, you would need a separate DAM product to go along side it. We're planning to make one one day :) - but for now I'd happily recommend the (perpetual licensed) Capture One - a lot of our beta users on our forum have had success using that to catalog their images, and using Affinity Photo to edit them (the "exporting to Photoshop to do further corrections" stage in your workflow).

When we started making Photo 5 years ago, we expected Aperture to be the DAM of choice - it was a good product! Since it's gone, things have changed!

Sorry I can't be more help with this one - but I'd rather give you a straight answer than tell you to buy the app - because it probably doesn't do what you want.

Andy.
Score: 5 Votes (Like | Disagree)
SaxPlayer Avatar
147 months ago
I've been using the beta on and off for a short while. Have always found myself going back to Photoshop, simply because I know how to do things in PS (been a PS user for over 20 years ever since version 2.5). However, I don't like Adobe's subscription pricing model. I cancelled my CC membership after the first year and went back to my last boxed version of PS (which, for me, is CS5). PS CS5 has a few problems on my system, such as not supporting my retina screen and for some reason it won't save to my NAS drive (I have to work off the local machine and then copy across).

At £29.99 (UK) Affinity Photo is an absolute no brainer, so I'm going to purchase it and then try very hard to switch from CS5. After so many years it'll take some time, however the benefits are there to be seen, there's no doubt.

I wanted to switch when Pixelmator came out. I bought that too, but never got on with it (largely due to the interface). Affinity Photo's interface looks much better so I'm more hopeful this time.

If all goes well, I'll only have Adobe InDesign to replace and then I'll be very close to being Adobe free (apart from very occasional use of Acrobat Pro 9). Go back just a few years and I was using a whole load of their apps which are now consigned to history (Illustrator, Premiere, Acrobat Pro, Photoshop, Lightroom, Dreamweaver, Flash, InDesign). Dreamweaver got worse and worse with each update so I had to find an alternative for that, but the others were working fine for me until Adobe made me start renting their software and then the search for alternatives began...

It's a great time to be an OS X user.
Score: 5 Votes (Like | Disagree)
Janichsan Avatar
147 months ago
Instant purchase after I've already come to love Affinity Designer.
Score: 5 Votes (Like | Disagree)

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Smart Home Hub to Feature iMac G4-Style Design

Wednesday September 30, 2026 4:36 am PDT by
Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports. The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...
HomePod minis on gradient feature 1 1

Three New Apple Smart Home Products Coming on October 13

Wednesday September 30, 2026 4:04 am PDT by
Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman. Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...
Apple TV Sans Remote Feature

New Apple TV 4K Leaked

Friday September 25, 2026 8:16 am PDT by
MacRumors contributor Aaron Perris has uncovered an image file from Apple for an unreleased Apple TV 4K, suggesting that a new model will finally be released soon. The image is specifically for an "Apple TV 4K (4th generation)" model. Apple TV 4K (4th generation) image (on a gradient) The image reveals that the Apple TV will have the same external design as the current model, with all of its...
Latest Stories
iPhone 18 Pro Aperture Control Goes Fully Manual in Halide 3.2
iPhone 18 Pro Aperture Control Goes Fully Manual in Halide 3.2
4 minutes ago
Apple Stores Receive 'Do Not Open' Boxes Ahead of Smart Home Products Launch
Apple Stores Receive 'Do Not Open' Boxes Ahead of Smart Home Products Launch
45 minutes ago
iPhone 18 Pro Sales Jump in China Ahead of iPhone Duo Launch
iPhone 18 Pro Sales Jump in China Ahead of iPhone Duo Launch
1 hour ago
Apple TV Still Down for Some Users Following Apple Services Outage
Apple TV Still Down for Some Users Following Apple Services Outage
2 hours ago
PSA: Apple Mail on Mac May Stop Syncing Microsoft 365 Accounts Today
PSA: Apple Mail on Mac May Stop Syncing Microsoft 365 Accounts Today
2 hours ago
Apple's Smart Home Hub: Everything We Know So Far
Apple's Smart Home Hub: Everything We Know So Far
13 hours ago
Apple's Home Hub Borrows From the iPhone Duo's StandBy Mode
Apple's Home Hub Borrows From the iPhone Duo's StandBy Mode
14 hours ago
Apple Invites App Updated With Three New Features
Apple Invites App Updated With Three New Features
18 hours ago
Apple Event on October 13?
Apple Event on October 13?
19 hours ago
Apple Watch SE 3 vs. Series 12 Buyer's Guide: Which Should You Buy?
Apple Watch SE 3 vs. Series 12 Buyer's Guide: Which Should You Buy?
21 hours ago
iPad Mini 8 to Offer These 10 New Features
iPad Mini 8 to Offer These 10 New Features
21 hours ago
DoorDash Unveils AI Food Ordering Through Apple's Messages App
DoorDash Unveils AI Food Ordering Through Apple's Messages App
22 hours ago
Amazon Takes Up to $150 Off Select M5 MacBook Air Models
Amazon Takes Up to $150 Off Select M5 MacBook Air Models
23 hours ago
Apple Still Plans to Release a New Full-Sized HomePod
Apple Still Plans to Release a New Full-Sized HomePod
1 day ago
Apple Working to Expand HomeKit
Apple Working to Expand HomeKit
1 day ago
Apple Smart Home Hub to Feature iMac G4-Style Design
Apple Smart Home Hub to Feature iMac G4-Style Design
1 day ago
Three New Apple Smart Home Products Coming on October 13
Three New Apple Smart Home Products Coming on October 13
1 day ago
Apple Pay Now Available in India With Axis Bank Cards
Apple Pay Now Available in India With Axis Bank Cards
2 days ago
OpenAI Launches Always-On 'Dots' Agents to Rival Meta's Muse
OpenAI Launches Always-On 'Dots' Agents to Rival Meta's Muse
2 days ago
AirPods 5 Teardown: Batteries Removable, Case Still Tough
AirPods 5 Teardown: Batteries Removable, Case Still Tough
2 days ago
iPhone 18 Pro Owners Complain of Speaker Crackling or Popping
iPhone 18 Pro Owners Complain of Speaker Crackling or Popping
2 days ago
You Can 'Get Ready' for iPhone Duo Pre-Orders on October 12
You Can 'Get Ready' for iPhone Duo Pre-Orders on October 12
2 days ago
Apple Pay Reportedly Launching in India Today
Apple Pay Reportedly Launching in India Today
2 days ago
Apple Releases New AirPods Beta Firmware
Apple Releases New AirPods Beta Firmware
2 days ago
Apple Shares New Guide for Using iOS 27 Parental Controls
Apple Shares New Guide for Using iOS 27 Parental Controls
2 days ago
Apple Creator Studio and Final Cut Camera Get New Features
Apple Creator Studio and Final Cut Camera Get New Features
2 days ago
Apple Explains Why It Removed ICE Tracking Apps Last Year
Apple Explains Why It Removed ICE Tracking Apps Last Year
2 days ago
Amazon Expands $779.99 Apple Watch Ultra 4 Deal to More Models
Amazon Expands $779.99 Apple Watch Ultra 4 Deal to More Models
2 days ago
Switch Siri AI for ChatGPT on Your Mac
Switch Siri AI for ChatGPT on Your Mac
2 days ago
Apple Says Emergency SOS via Satellite Now Available in Norway
Apple Says Emergency SOS via Satellite Now Available in Norway
2 days ago

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors