According to former Apple executive Tony Fadell -- these days remaking the thermostat -- Apple's designers had extensive discussions about including a hardware keyboard on the iPhone, but ultimately decided against it. Fadell discussed the iPhone design process in a sit-down interview on Josh Topolsky's On The Verge show.
I wanted to try [a touchscreen keyboard]... I wanted it to work. It made sense that you wanted a full screen, you didn't want a keyboard.
Fadell also mentions the other designs for the iPhone, including the iPod + Phone concept using the iPod click wheel as a controller, but noted that the team ultimately discarded that concept because the control scheme was too restricting.
Apple's designers make many prototypes that never hit the light of day. We didn't know it at the time, but the iPod with click-wheel dial that Steve Jobs jokingly showed at the original iPhone announcement wasn't too far off from something Apple had actually created.
In his biography, we learned that Jobs had set up two competing teams to find the best iPhone design. One based its designs off the existing iPod, while the other designed a brand new touchscreen system that ultimately became the iPhone.
Apple like any other company discuss a lot of bad ideas. The difference between Apple and the rest though is Apple don't let the bad ideas (mostly) become part of the final product.
I know there are still a lot of people who hate the iPhone's current keyboard, but I love it. It could have been a mess, but the size is just right. It's really the software that makes it useable, though. I'm amazed at how fast I can type with it, and I usually never have to worry about making mistakes; the software accurately corrects it for me.
A hardware keyboard is obviously better. It doesnt reduce the visible screen,...
It's only "obviously better" to you.
And physical keyboards don't reduce the visible screen because the screen is made tiny to MAKE ROOM for the keyboard! Or, in the case of slider keyboards, the phone is compromised by the additional thickness, added weight, and less room for other features (e.g. a decent battery).
Only in bizarro world is a physical keyboard "obviously better"
Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports.
The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...
Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman.
Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...
Friday September 25, 2026 8:16 am PDT by Joe Rossignol
MacRumors contributor Aaron Perris has uncovered an image file from Apple for an unreleased Apple TV 4K, suggesting that a new model will finally be released soon. The image is specifically for an "Apple TV 4K (4th generation)" model.
Apple TV 4K (4th generation) image (on a gradient)
The image reveals that the Apple TV will have the same external design as the current model, with all of its...
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.
Top Rated Comments
It's only "obviously better" to you.
And physical keyboards don't reduce the visible screen because the screen is made tiny to MAKE ROOM for the keyboard! Or, in the case of slider keyboards, the phone is compromised by the additional thickness, added weight, and less room for other features (e.g. a decent battery).
Only in bizarro world is a physical keyboard "obviously better"