Panic developer Cabel Sasser noticed a strange bug in the iTunes App Store this evening. As part of the hardware requirements on several new apps, a placeholder name "ix.Mac.MarketingName" has appeared on several apps' iTunes listings.
The listing appears on Panic's new universal SSH client for iOS called Prompt [App Store] which appeared in the App Store this evening as well as many other Universal apps in the App Store.
It's clearly a glitch that will be corrected quickly, but it's led some to speculate that it's a placeholder for another unknown device.
Wednesday July 29, 2026 11:39 am PDT by Joe Rossignol
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman.
In a report this week, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces.
The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition,...
Wednesday July 29, 2026 12:03 pm PDT by Joe Rossignol
Apple this year acquired Israeli startup Q.ai for close to $2 billion, according to the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019.
Q.ai...
Thursday July 30, 2026 3:43 am PDT by Tim Hardwick
We're less than two months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a dramatic change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year,...
I've been trying to score an iPad2 and now here comes the new ix.Mac.MarketingName, which sounds awesome! So between this and iPad2, ATV2, Air, MBP, iPhone, Mac Pro, Nano and iMac, what should I get?
Mostly I would use this for web surfing and light photo editing, but it also needs to dry laundry and serve as daily transportation for my 8 mile commute. But, I'm worried the new ix.Mac.MarketingName requires Z-rated tires, which are quite expensive. I'm also curious whether, with the right apps, the ix.Mac.MarketingName can serve as a prophylactic or if it's better to have a dedicated device for that.
So, whaddya think? What other ix.Mac.MarketingName rumors have you heard? :apple:
Apple's first foldable iPhone, with a book-style design featuring a ~5.5-inch outer display and a ~7.8-inch inner display with a minimal crease down the middle.