For ‌iPhone 16‌ models, Apple's iOS 18.3 software update added new Visual Intelligence features to the Camera Control button. Keep reading to learn what you can do with the new capabilities and how to use them.

Apple Visual Intelligence

New Visual Intelligence Features

In iOS 18.2, Apple company added Visual Intelligence functionality to its latest iPhone 16 models, allowing device owners to point the camera at the world around them and get details about places, summarize and translate text, go to website links, call phone numbers, and more.

In iOS 18.3, Apple added new capabilities to Visual Intelligence, including an option to create a calendar event when viewing a poster or flyer, as well as the ability to easily identify plants, animals, and insects.

iphone 16 hands on camera control
Bear in mind that ‌Visual Intelligence‌ is an Apple Intelligence feature that is exclusive to the ‌iPhone 16‌ models – if you have an older model, you won't have a Camera Control button below the Side button on the right-hand side of your device.

Activating Visual Intelligence

To activate Visual Intelligence, press and hold the Camera Control button for a few seconds. A regular press simply opens the camera with Camera Control, so the press-and-hold gesture is necessary. Ensure the Camera app isn't already active, as Visual Intelligence won't work if the camera is already in use.

The Visual Intelligence interface includes a camera view, a capture button, and "Ask" and "Search" options. The "Ask" button interacts with ChatGPT, while "Search" sends the captured image to Google Search.

visual intelligence buttons
To use Visual Intelligence, you must take a photo of the object or scene you're observing. Use the Camera Control button to snap a picture, then select your desired option. It doesn't support live camera views or previously saved photos.

Create a Calendar Event From a Poster

Using ‌Visual Intelligence‌ to add an event to Calendar was a promised function that Apple showed off when introducing Camera Control, and it has been usable since the release of iOS 18.3.

create event visual intelligence
To add an event, view a document such as a poster with a date, and then tap on the date when the feature pops up in the ‌Visual Intelligence‌ interface.

Identify Pets, Animals, and Insects

The Photos app is already able to provide insight into plants, animals, and insects when opting to view additional information in the editing interface, but Camera Control will now show these details in real-time.

ios 18 3 camera control animals
When viewing an animal or a plant with ‌Visual Intelligence‌, you may see a tappable bubble at the top of the viewfinder that lets you know what you're looking at. Simply tap it to view more information. If the output is incorrect, you can use the thumbs up and thumbs down icons below the card to submit feedback to Apple.

Top Rated Comments

Armeniandave Avatar
13 months ago
Kind of a dick move to exclude 15 Pro’s
Score: 14 Votes (Like | Disagree)
theanimala Avatar
13 months ago
Apple Intelligence has proven worthless so far. Locking this feature to only iPhone 16 models continues this useless trend.
Score: 7 Votes (Like | Disagree)
citysnaps Avatar
13 months ago
Looks like a nice feature set. Looking forward to updating and checking it out.
Score: 7 Votes (Like | Disagree)
CloneBB Avatar
13 months ago
Can’t wait. I really like AI, but know haters gonna hate.
Score: 5 Votes (Like | Disagree)
teknikal90 Avatar
13 months ago

Like I keep saying, just buy Apple stock (AAPL) then you will be happy it's only on NEW models. :) :)
we're like 80% in to the Apple Intelligence rollout - can anyone honestly tell me 1 good benefit? The big downside, the massively decreased battery life is a tangible downside. I sure hope the contextual siri actually works.

None of that is creating any upward pressure on the company's valuation.
Score: 5 Votes (Like | Disagree)
sw1tcher Avatar
13 months ago

In iOS 18.2, Apple's previous point update, the company added Visual Intelligence functionality to its latest iPhone 16 models, allowing device owners to point the camera at the world around them and get details about places, summarize and translate text, go to website links, call phone numbers, and more.

In iOS 18.3, Apple adds new capabilities to Visual Intelligence, including an option to create a calendar event when viewing a poster or flyer, as well as the ability to easily identify plants, animals, and insects.
With the known ('https://www.macrumors.com/2024/12/19/apple-faces-criticism-new-notification-summaries/') shortcomings ('https://www.macrumors.com/2025/01/06/bbc-calls-out-apple-ai-creating-fake-news-titles/') of Apple Intelligence ('https://www.macrumors.com/2025/01/16/ios-18-3-news-notifications-removed/'), I'm supposed to trust that Apple's Visual Intelligence will provide me with correct info on things I'm point the camera at?
Score: 5 Votes (Like | Disagree)

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
14 inch MacBook Pro Keyboard

Apple Changes How You Order a Mac

Saturday January 31, 2026 10:51 am PST by
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...