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What to Expect From Apple's September 12 Event: iPhone 15, Apple Watch Ultra 2, USB-C AirPods and More

Apple's iPhone-centric 2023 fall event is set to begin in just a few days. We've been hearing rumors about what we can expect to see for months now, so we have a good idea of what's coming.

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This guide highlights everything that we're expecting to see Apple debut at its "Wonderlust" event on September 12.

iPhone 15 and iPhone 15 Plus

Apple will continue with its four-iPhone lineup in 2023, and the standard iPhone 15 models will be available in 6.1 and 6.7-inch sizes, similar to last year. The iPhone 15 and iPhone 15 Plus will look almost identical to the iPhone 14 and iPhone 14 Plus, with one major exception - a USB-C port.

iPhone 15 Colors Mock 2 Feature
Rather than a Lightning port, the iPhone 15 models will adopt USB-C, which will allow iPhones, iPads, and Macs to share a charger and a charging cable. Apple is making this change due to regulatory changes in Europe that require electronics to have a standardized charging port, but USB-C technology will be implemented worldwide.

iPhone 15 to Switch From Lightning to USB C in 2023 feature
Last year's iPhones continued to have a notch, but that's being eliminated with the iPhone 15 and iPhone 15 Plus. Instead, the new iPhones will adopt the Dynamic Island that Apple first used for the iPhone 14 Pro and iPhone 14 Pro Max, freeing up more display space.

Though the iPhone 15 and iPhone 15 Plus will get the ‌Dynamic Island‌, other display technology like the ProMotion refresh rate and always-on display will remain limited to the Pro models. There's one other small design change, which has to do with the glass back. Frosted glass has historically been a feature for the Pro iPhone lineup, but the iPhone 15 and iPhone 15 Plus are expected to have a frosted glass back instead of a glossy glass back.

Apple is planning new colors for the iPhone 15 lineup, and rumors so far suggest that we will see blue, a coral shade that's a cross between orange and pink, a light greenish yellow color, white, and black. We could see color-matched braided USB-C cables to go along with each new iPhone.

usbc colored iphone 15 cables
Camera technology will see a significant update with the iPhone 15 and iPhone 15 Plus adopting a 48-megapixel Main camera with an f/1.6 aperture for higher-resolution images and improved quality in low lighting situations. There will also be a 12-megapixel Ultra Wide camera, but this is the same camera in the iPhone 14 models with no updates.

New Qualcomm 5G modem chips are expected and we could see improved signal, lower latency, and better power efficiency. Apple is developing a new A17 chip for the iPhone 15 Pro models, but the standard iPhone 15 models will get the A16 chip that's currently in the iPhone 14 Pro and Pro Max.

We have so far heard no rumors of improvements to battery life, WiFi speeds, or RAM for the standard iPhone 15 models, and pricing is expected to remain the same.

More on what to expect from the iPhone 15 can be found in our iPhone 15 roundup.

iPhone 15 Pro and iPhone 15 Pro Max

Most of the exciting new changes and feature additions this year are coming to the Pro iPhone models rather than the standard iPhone 15 models. As with last year, we are expecting two Pro iPhones, the 6.1-inch iPhone 15 Pro and the 6.7-inch iPhone 15 Pro Max.

iPhone 15 Pro Colors Mock Feature
The iPhone 15 Pro models are expected to have some minor design updates, with Apple introducing notably thinner, curved bezels and a new titanium material for the chassis. Rather than stainless steel, the iPhone 15 Pro and Pro Max will feature titanium in colors that include silver, titanium gray, black, and dark blue. Titanium will have a more matte finish than stainless steel, plus the iPhone 15 Pro models could be 10 percent lighter because titanium weighs less than steel.

While there were rumors of volume button changes that Apple was experimenting with, the volume button update did not pan out and there will be no change there. Apple is, however, expected to swap the mute switch for a mute button that will have multiple functions much like the Action button on the Apple Watch Ultra.

Code in iOS 17 suggests the button will be able to toggle on Silent Mode, activate the Camera, turn on the Flashlight, activate a Shortcut, turn on a Focus mode, launch the Translate app, start a Voice Memo, and more.

Like the iPhone 15 models, the iPhone 15 Pro models will get USB-C, but the Pro models are rumored to support faster USB 3.2 (20Gb/s) or Thunderbolt (40Gb/s) transfer speeds. Some of the iPhone 15 models (likely the Pro models) are rumored to support charging speeds up to 35W.

Apple is making minor improvements to the Wide Angle and Telephoto cameras of both Pro models to boost low-light performance, but the Main 48-megapixel camera isn't expected to see any improvements. The iPhone 15 Pro Max will get the biggest new camera feature, a periscope zoom function for the telephoto lens. Optical zoom right now is limited to 3x, but with periscope technology, Apple is expected to bring that to 5x or 6x zoom.

While the standard iPhone 15 models will use the A16 chip, the iPhone 15 Pro and iPhone 15 Pro Max will be equipped with the A17 chip, built on a new 3-nanometer process. This will be the first chip in several years built on a new node, and it should bring notable performance and efficiency improvements. An increase in battery life is expected.

Apple will use the same 5G Qualcomm chip across its entire iPhone 15 lineup, and there are also rumors of a new "U2" Ultra Wideband chip that will integrate with the Vision Pro headset coming out next year. The Pro models will get Wi-Fi 6E, the newest and fastest Wi-Fi protocol that works with the 6GHz band. Up to 2TB of storage might be available, and the Pro models will have 8GB RAM, up from 6GB in last year's Pro models.

The iPhone 15 Pro and Pro Max have a rich feature set, and rumors suggest it's going to bring a price increase. Multiple sources have said Apple is planning a price hike, but it's not yet clear how much. The new models could be $100 more expensive, which would see the iPhone 15 Pro starting at $1,099 and the iPhone 15 Pro Max starting at $1,199.

More information on what to expect from the iPhone 15 Pro and iPhone 15 Pro Max can be found in our roundup.

Apple Watch Series 9

There's a new Apple Watch coming this year, but there's not much to look forward to with this iterative update. We are not expecting any new design changes or new health-related features.

Apple Watch Series 9 Pink Aluminum Feature
In fact, the refresh will focus on the internals, mainly a new processor. There's going to be a new S9 chip that's built on the A15 technology, and it will be the first notable update to the Apple Watch chip since the Apple Watch Series 6.

Performance will be improved on the Apple Watch Series 9, and we could also see an increase in battery life. The Apple Watch Series 9 is also expected to include an updated optical heart rate sensor and a new "U2" Ultra Wideband chip that will offer better location precision.

There might be a new pinkish color for the aluminum version of the Series 9, and Apple might be planning to introduce a new type of band with woven fabric and a magnetic buckle. There have also been rumors that leather bands are being phased out in favor of more eco-friendly options.

More on the Series 9 and what we're expecting can be found in our Apple Watch Series 9 guide.

Apple Watch Ultra 2

The Apple Watch Ultra is expected to get a refresh in 2023, but we are not expecting new functionality. The device will get the same S9 chip that's coming to the Apple Watch Series 9, the updated Ultra Wideband chip, and the new heart rate sensor, but if any other features are planned, we don't know about them.

apple watch ultra blue
One leaker has suggested the second-generation Apple Watch Ultra might be lighter than the first-generation, but it is not yet clear if this is accurate. One change might be a new color option, with rumors pointing toward a black titanium shade.

For more information, check out our Apple Watch Ultra guide.

USB-C AirPods

The AirPods Pro 2 are expected to be updated with a USB-C charging case to replace the current Lightning case, a change that will coincide with the iPhone 15's adoption of a USB-C port instead of a Lightning port.

airpods pro 2 red
No other hardware changes will be included, so count on the same AirPods Pro 2 as before but with an updated charging port.

New iPhone Cases

According to multiple sources, Apple doesn't plan to manufacture leather cases for the iPhone 15 lineup, and will instead adopt a more environmentally friendly material.

apple finewoven case colors
There is a rumor that the new material will be made of a woven material and will be called "FineWoven," but it is as of yet unclear if that is accurate.

Other Possibilities

With some of the fall events, there are wildcard products that may or may not be refreshed in September, but this year, there's not much we're expecting beyond the iPhone and Apple Watch.

11th-Generation iPad

There have been no rumors about a new low-cost iPad, but Apple has historically refreshed the tablet on an annual basis. It's possible we're going to see an 11th-generation ‌iPad‌, but not guaranteed.

purple ipad

Possibly Coming Later This Year

The iPhone 15 models and Apple Watch Series 9 may not be the last products we see in 2023. The first M3 Macs could be introduced before the end of the year, with Apple rumored to be planning to introduce an M3 13-inch MacBook Air, M3 13-inch MacBook Pro, and M3 Mac mini. Bloomberg's Mark Gurman says M3 Macs are coming this year, but Apple analyst Ming-Chi Kuo says no M3 Macs will be unveiled until 2024, so it's unclear what might happen.

If new Macs are coming in 2023, Apple could hold an October event or could release the M3 Macs via press release later in the year.

Bloomberg's ‌Mark Gurman‌ also believes there is a possibility that a new iPad Air will be released in 2023. If so, we could perhaps see it in October.

Not Coming Yet

With the exception of the 11th-generation ‌iPad‌, no other iPads are getting a refresh in 2023. The iPad Pro and iPad mini are going to get updated, but not until 2024.

m3 feature black

How to Watch

Apple's "Wonderlust" event will start at 10:00 a.m. Pacific Time on Tuesday, September 12. Apple will livestream the event on its website and on YouTube, plus the livestream will be available through the Apple TV app on supported devices.


For those unable to watch the livestream, MacRumors will be providing full event coverage on MacRumors.com and the MacRumorsLive Twitter account, plus we'll have a deeper look into all the announcements later in the week.

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Top Rated Comments

TheYayAreaLiving 🎗️ Avatar
41 months ago
An excellent video and article.

Best time of the year! Excited and eagerly waiting for Tuesday, September 12, 2023, to come. It is going to be a very long day. Hope ya'll are ready too! 🙃
Score: 12 Votes (Like | Disagree)
solq Avatar
41 months ago

I won't argue, but just observe that we laugh at ourselves too. European Hell: English do the food, French do the diplomacy, Germans tell the jokes, Italians do the administration ...
Remind me, European heaven was:

- the police are British
- the chefs are French
- the lovers are Italian
- the mechanics are German
- everything is run by the Swiss

And European hell:

- the chefs are British
- the mechanics are French
- the lovers are Swiss
- the police is German
- everything is run by the Italians
Score: 9 Votes (Like | Disagree)
StrollerEd Avatar
41 months ago

Fall is the best time of year if you're an Apple fan!
As that man Newton would say ...
Score: 8 Votes (Like | Disagree)
abatabia Avatar
41 months ago
Fall is the best time of year if you're an Apple fan!
Score: 7 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
41 months ago
10 years ago. Apple in 2013 was something else. Simpler Times! 🕰️



Attachment Image
Score: 6 Votes (Like | Disagree)
AppleTO Avatar
41 months ago
Maybe some more Vision Pro news as well? I can’t see them not talking about it. It sounds like there probably won’t be another event this year.
Score: 5 Votes (Like | Disagree)
Read All Comments
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