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Apple Says App Store Changes and Mobile Gaming Softness Affected Services Revenue

Softness in mobile gaming and Apple's changes to the App Store business model in some countries impacted the performance of the ‌App Store‌, Apple CFO Kevan Parekh said during today's earnings call.

Liquid Glass App Store Feature
Apple's services revenue was $30.7 billion, a 12% increase over the $27.4 billion it earned in the year-ago quarter. Though the category saw growth, revenue came in under expectations, prompting analyst questions that led to Parekh's comments on the ‌App Store‌.

We also had some factors that impacted the performance of the App Store. We did see some headwinds in mobile gaming, and then keep in mind, we also made some changes to the App Store business model in certain countries, and in the U.S., we do continue to operate under a court ruling impacting the link-out transactions. But we're pleased the Supreme Court will hear our appeal.

There have been ‌App Store‌ fee updates in Japan and Brazil as of late, with Apple collecting no fees on link-outs in the U.S. and lower fees from alternative app marketplace apps in the EU. Despite the rule changes, the ‌App Store‌ still set a June quarter revenue record. Apple saw double-digit growth in cloud services, video, payment services, and advertising, with a record level of Apple Pay users.

During the call, Apple also said it now has 1.5 billion paid subscriptions, with transacting and paid accounts hitting an all-time high.

Parekh said it wasn't the ‌App Store‌ alone that impacted services revenue, and Apple also took a hit from foreign exchange. Last year, Apple also had the theatrical release of F1, and no equivalent release this year, making for a tougher compare.

Services growth in the September quarter is expected to be similar to the June quarter when excluding an approximately 2.5 percentage point foreign exchange headwind.

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Top Rated Comments

Diopter Avatar
13 weeks ago
Mobile gaming headwinds? So the in app purchase “casinos for kids” addiction is finally flattening a little? Thank goodness.

Apple knows most of its App Store games revenue comes from people addicted to paid game mechanics. It’s no different to slot/poker machine addiction.
Score: 30 Votes (Like | Disagree)
erikkfi Avatar
13 weeks ago
Apple explaining to nervous investors why their services division only made $30.7 billion dollars is really something.
Score: 17 Votes (Like | Disagree)
turbineseaplane Avatar
13 weeks ago
Oh no

The unsavory “services” aren’t bilking everyone as much as usual.
Score: 12 Votes (Like | Disagree)
cateye Avatar
13 weeks ago
Locked-in rent-seeking AppStore starting to wobble? Cry me a river.
Score: 11 Votes (Like | Disagree)
turbineseaplane Avatar
13 weeks ago

That… does not make me feel any better about the addictive/gambling nature of such games 😳
If Apple was really about our "health" and "safety" (or privacy in many cases), they'd outright ban entire categories and styles of games.

The problem is that they enjoy the huge revenues in their role as the "drug dealer" here.

Theoretically their locked down, fully controlled, walled garden iOS App Store should be perfect for disallowing the unsavory business practices and types of software ... if Apple weren't hooked on the drug of the cash geyser coming off the addictionware.
Score: 10 Votes (Like | Disagree)
13 weeks ago

So Apple should just decommission and dismantle their entire infrastructure because some MR poster says so, even though many may just play without being “addicted”?
Apple knows it’s a dealer and that the apps in question are drugs. Eventually there’s going to be a lawsuit, akin to the recent social media suits, that targets Apple and Google for knowingly allowing apps that are harmful on their stores. If they don’t start to do things differently, they are going to lose multiple appeals. Just watch.
Score: 7 Votes (Like | Disagree)
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