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2026 Apple Music Super Bowl LX Halftime Show: Watch the Trailer Now

Friday January 16, 2026 12:46 pm PST by Joe Rossignol

In September, Apple and the NFL announced that Puerto Rican rapper and singer Bad Bunny will headline the Apple Music Super Bowl LX Halftime Show on Sunday, February 8. The performance will take place at Levi's Stadium, in Santa Clara, California.

Apple Music Super Bowl LX Halftime Show Bad Bunny
Super Bowl LX will air on NBC and stream on Peacock and NFL+, with live coverage set to start at 6:30 p.m. Eastern Time. Bad Bunny's performance will likely begin around 8 p.m. to 8:30 p.m. Eastern Time, depending on how the game progresses.

Apple Music today shared the official trailer for the Super Bowl LX Halftime Show:

Watch on YouTube

Bad Bunny is one of the biggest Latin music artists of all time, with many chart-topping hits. He was named Apple Music's Artist of the Year for 2022.

Apple Music has sponsored the Super Bowl Halftime Show since 2022, with previous performers including Rihanna, Kendrick Lamar, and others.

Tags: Apple Music Guide, Super Bowl

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Top Rated Comments

10 months ago

Never heard of this gentleman, how about some Dire Straits

"Never heard of this most popular artist in the world. How about some extremely irrelevant walking corpses from last century" 😂

Score: 34 Votes (Like | Disagree)

10 months ago

Not watching this. Any one with any sense won't be watching either.

You're against American singers?

Score: 31 Votes (Like | Disagree)

10 months ago

Anyone coming here just to say "well I never!" and boycotting the halftime show, here's a cheat sheet:

- Nobody cares

Hope this helps!

Score: 22 Votes (Like | Disagree)

aloysiusfreeman

10 months ago

Not watching this. Any one with any sense won't be watching either.

Why

Score: 21 Votes (Like | Disagree)

Mrkevinfinnerty

10 months ago

Never heard of this gentleman, how about some Dire Straits

Score: 20 Votes (Like | Disagree)

10 months ago

Not watching this. Any one with any sense won't be watching either.

Score: 19 Votes (Like | Disagree)

Read All Comments

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