Microsoft Says 'We're Faster Than a Mac' in Latest Windows PC Ad
Microsoft today shared a new ad on YouTube with the tagline "we're faster than a Mac."

In the video, Microsoft says the top-end Windows PCs with Copilot+ branding are up to 58% faster than the previous-generation MacBook Air with the M3 chip, based on Cinebench 2024 multi-core CPU benchmark results. The ad is citing old figures that were reported on all the way back in May 2024, so take that as you will.
While the ad is using an older MacBook Air for comparison purposes, Microsoft's fine print does say some Copilot+ PCs are still faster than even the latest MacBook Air models with the M4 chip, based on the same Cinebench 2024 benchmark.
Some of the Copilot+ PCs that were tested include Lenovo's Yoga Slim 7x with Qualcomm's Snapdragon X Elite processor, Microsoft's Surface Laptop with the Snapdragon X Elite, and HP's OmniBook Ultra 14 with AMD's Ryzen AI 9 HX 375.
While it is true that some PC chips are faster than Apple silicon chips in certain tests, Apple said the M4 family of chips continues to offer industry-leading performance per watt. This impressive power efficiency results in the MacBook Air having fast performance, long battery life, and a thin and light design without an internal fan.
In the end, using Windows over macOS remains a dealbreaker for some customers regardless.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...