App Store Connect for Developers Gains Refreshed UI, Feature Notifications and More

Apple today overhauled the App Store Connect app designed for developers, introducing version 2.0. Developers use App Store Connect to distribute and manage their apps for the iPhone, iPad, Mac, Apple Watch, Apple TV, and Vision Pro.

apple developer banner
‌App Store‌ Connect 2.0 includes a refreshed UI throughout the app, as well as new capabilities. Developers are able to promote their apps by generating marketing assets for app launches, version updates, featured placements in the Today tab, and more.

These marketing assets that are generated for special moments can be shared on various social media channels for app promotion purposes.

‌App Store‌ Connect will also now send developers notifications when their app is featured in select placements on the Today tab, such as App of the Day or Game of the Day.

In addition to allowing for app management, ‌App Store‌ Connect also provides support for creating TestFlight betas, monitoring sales and trends, and responding to customer ratings and reviews.

Popular Stories

Aston Martin CarPlay Ultra Screen

Apple's CarPlay Ultra to Expand to These Vehicle Brands Later This Year

Sunday February 1, 2026 10:08 am PST by
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis. In his Powe...
Apple Logo Black

Apple's Next Launch is 'Imminent'

Sunday February 1, 2026 12:31 pm PST by
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models. "All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple MacBook Pro M4 hero

New MacBook Pros Reportedly Launching Alongside macOS 26.3

Sunday February 1, 2026 5:42 am PST by
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
14 inch MacBook Pro Keyboard

Apple Changes How You Order a Mac

Saturday January 31, 2026 10:51 am PST by
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...

Top Rated Comments

Prince Akeem Avatar
16 months ago
Although an updated version for the Connect app is welcome, I'm much more looking forward to the day Apple finally fixes the speed of the whole underlaying system. App Store Connect is so extremely slow most of the time, it's quite a big annoyance for developers.

Pages already take quite some time to load, after that it's not unusual that you'l have to wait another 15 seconds (or more!) looking at loading spinners waiting for contents of lists, etc. Every internal database request appears to be taking ages to load. Slow loading content/lists means that it's currently "normal" that you'll need to spend minutes of loading time to simply get to the page you want on App Store Connect. Even with a very fast internet connection.

I just tested and this is still the case (on the web interface at least).
Score: 5 Votes (Like | Disagree)
gk_brown Avatar
16 months ago
Might be useful if they offered a Mac version, but for some reason they do not, and the web version is (still) terrible.
Score: 1 Votes (Like | Disagree)
nt5672 Avatar
16 months ago

Although an updated version for the Connect app is welcome, I'm much more looking forward to the day Apple finally fixes the speed of the whole underlaying system. App Store Connect is so extremely slow most of the time, it's quite a big annoyance for developers.

Pages already take quite some time to load, after that it's not unusual that you'l have to wait another 15 seconds (or more!) looking at loading spinners waiting for contents of lists, etc. Every internal database request appears to be taking ages to load. Slow loading content/lists means that it's currently "normal" that you'll need to spend minutes of loading time to simply get to the page you want on App Store Connect. Even with a very fast internet connection.

I just tested and this is still the case (on the web interface at least).
At least it works for you. I am always getting pages that never load, or images are missing, or some other problem. I try NOT to go to Apple's developer site if at all possible.
Score: 1 Votes (Like | Disagree)