Jony Ive Confirms Involvement in AI Hardware Project With OpenAI
Former Apple chief design officer Jony Ive has officially confirmed his involvement in an artificial intelligence hardware project with OpenAI CEO Sam Altman. The confirmation appeared in a profile of the designer by The New York Times, putting to rest speculation that began nearly a year ago about a potential collaboration between the two figures.

The AI hardware venture is reportedly being funded by Ive and the Emerson Collective, a company founded by Laurene Powell Jobs. According to the report, the project could secure up to $1 billion in funding by the end of the year, signaling significant investor interest in the endeavor.
Despite its high-profile leadership, the project is still in its early stages, with only 10 employees currently on board. However, the team includes notable former Apple designers Tang Tan and Evans Hankey, both of whom worked closely with Ive on the iPhone. Ive's design firm, LoveFrom, is spearheading the device's design process.
The collaboration between Ive and Altman reportedly stemmed from discussions about the potential for generative AI to enable new types of computing devices. The technology's ability to handle complex requests is seen as a key factor in creating novel user experiences that go beyond traditional software capabilities.
While specific details about the AI product and its release timeline remain under wraps, the team has already established a significant presence in San Francisco, working out of a 32,000-square-foot office building, part of a $90 million real estate acquisition by Ive on a single city block.
The new venture marks Ive's most significant technology project since departing Apple in 2019. After leaving his role as chief design officer, Ive continued to work with Apple as a consultant through LoveFrom until 2022, when the partnership officially concluded.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...