Apple's Event Was Missing These 4 Announcements - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple's Event Was Missing These 4 Announcements

by

At its "Scary Fast" event, Apple announced new 14-inch MacBook Pro, 16-inch MacBook Pro, and 24-inch iMac models with M3 series chips. It was a very quick and tidy 30-minute event, with no other products or surprises revealed.

Apple Event October 2023
Below, we have listed some rumored products that were not announced at the event.

Magic Accessories With USB-C

iMac Magic Keyboard and Mouse
Bloomberg's Mark Gurman reported that Apple's event would likely include updated versions of the Magic Keyboard, Magic Mouse, and Magic Trackpad for the Mac with USB-C ports for charging, but the accessories are still equipped with Lightning.

iPads

iPad mini 6 orange BG
Apple analyst Ming-Chi Kuo and Gurman both ruled out new iPads for the rest of 2023, and this event indeed lacked any iPad announcements.

MacRumors had discovered that an Apple supplier resubmitted a sixth-generation iPad mini battery filing in a Chinese regulatory database last week, but this ultimately did not relate to a seventh-generation iPad mini at the event.

Gurman said Apple does not plan to introduce new iPads until March 2024 or later.

iMac Pro

iMac Pro 2022 27 and 24 iMac
While the Intel-based iMac Pro was discontinued in 2021, there have been rumors about an eventual Apple silicon replacement ever since.

Earlier this month, Gurman said Apple still has plans to release a larger pro version of the iMac with a 32-inch display in either late 2024 or in 2025. It's unclear which chips this Mac would be equipped with. On a speculative basis, it could use the M3 Pro and M3 Max chips announced yesterday, or perhaps even an upcoming M3 Ultra chip, but Apple might be on to the M4 series of chips by time the new iMac Pro is announced.

Kuo said the new iMac Pro will feature mini-LED backlighting.

MacBook Air and Mac Mini

MacBook Air 15 Inch Feature Teal
To be clear, new MacBook Air and Mac mini models were not expected to be announced at this event, but they are worth mentioning given that they will likely use the same M3 or M3 Pro chips that were announced yesterday.

Gurman expects updated 13-inch and 15-inch MacBook Air models with the standard M3 chip to be released in the first half of 2024. He also said Apple is already working on a new Mac mini, but he did not provide a launch timeframe.

AirPower

airpower

Just kidding.

Tags: 2025 iMac Pro Guide, October 2023 Apple Event

Popular Stories

Apple Event Logo

Apple Working on All-New Operating System

Wednesday July 29, 2026 11:39 am PDT by
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman. In a report this week, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces. The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition,...
Read Full Article
imac video apple feature

Apple Made Its Second-Biggest Acquisition Ever This Year

Wednesday July 29, 2026 12:03 pm PDT by
Apple this year acquired Israeli startup Q.ai for close to $2 billion, according to the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014. This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019. Q.ai...
Read Full Article
Dynamic Island iPhone 18 Pro Feature

iPhone 18 Pro: Twelve Changes Coming to Apple's Next Flagship

Thursday July 30, 2026 3:43 am PDT by
We're less than two months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a dramatic change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year,...
Read Full Article • 31 comments

Top Rated Comments

eoblaed Avatar
eoblaed
36 months ago

Just kidding ('https://www.macrumors.com/2019/03/29/apple-officially-cancels-airpower/').
Have to admit, this made me lol
Score: 42 Votes (Like | Disagree)
A
abatabia
36 months ago
Laughed out loud at the just kidding with the AirPower. Well done!
Score: 14 Votes (Like | Disagree)
coffeemilktea Avatar
coffeemilktea
36 months ago

Bloomberg's Mark Gurman reported that Apple's event would likely include updated versions of the Magic Keyboard, Magic Mouse, and Magic Trackpad ('https://www.macrumors.com/2023/10/27/usb-c-magic-mouse-expected-at-apple-event/') for the Mac with USB-C ports for charging, but the accessories are still equipped with Lightning.
Updated Magic accessories with USB-C? In this economy??? 🤡

Jokes aside, it's a little weird that Apple has stuck with the "turn the mouse upside down to charge it" design for a full EIGHT years now, and it's not even a particularly comfortable mouse to use for long periods of time either. You can get cheap Bluetooth mice off of Amazon that charge in a more reasonable way, use USB-C and are actually comfortable to hold.

I personally suspect that Apple genuinely just does not care about accessories like keyboard and mice. Which I suppose would make sense since it seems like laptops are the Macs that sell the most, and those already come with their own built-in keyboard and trackpad.

(also, consider how underwhelming the 2023 iMac is. 256 GB storage / 8 GB of RAM to start, in 2023? Apple really is unconcerned about desktops.)
Score: 8 Votes (Like | Disagree)
GMShadow Avatar
GMShadow
36 months ago

Bloomberg's Mark Gurman reported that Apple's event would likely include updated versions of the Magic Keyboard, Magic Mouse, and Magic Trackpad ('https://www.macrumors.com/2023/10/27/usb-c-magic-mouse-expected-at-apple-event/') for the Mac with USB-C ports for charging, but the accessories are still equipped with Lightning.
So he was wrong.


Earlier this month, Gurman said Apple still has plans to release a larger pro version of the iMac with a 32-inch display ('https://www.macrumors.com/2023/10/23/new-32-inch-imac-pro-expected-2024-or-2025/') in either late 2024 or in 2025.

Kuo said the new iMac Pro will feature mini-LED backlighting ('https://www.macrumors.com/2023/10/17/32-inch-imac-coming-in-2025').
John Ternus made it pretty clear there's no larger iMac coming and that Apple sees the current model as the sole one going forward.

Gurman also said Apple was working on a new 13" MBP for 2024, but it was discontinued. They also both said no new Macs or events this year, but both were wrong.


I'm not seeing how their track record is any better than randos spitballing by throwing darts at a wall.
Score: 8 Votes (Like | Disagree)
a m u n Avatar
a m u n
36 months ago
The fact that the entire event was filmed on iPhone 15 Pro Max is mind blowing! 🔥



Attachment Image
Score: 7 Votes (Like | Disagree)
Randel.D Avatar
Randel.D
36 months ago
I've got the M2 Air, and I think I'm good until they start supporting dual monitors on the Air (natively). And since the M3 doesn't support dual monitors (unless you upgrade to the pro or max), I don't see the M3 Air supporting dual monitors... Seems so simple. Also, they can keep the Space Black. Starlight is 💯💯
Score: 7 Votes (Like | Disagree)
Read All Comments

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors