Amazon is hosting another Prime Day event this year, called Amazon Prime Big Deal Days and offering shoppers the first chance to save on holiday shopping from a major retailer. Similar to the first Prime Day, it will last for two days and you'll find a large selection of deals and offers across Amazon's storefront, covering savings on tech, clothing, video games, groceries, and much, much more.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
For our coverage, we're focusing entirely on Apple and Apple-related discounts that can be purchased during this 48-hour event on Amazon. As of today, this includes deals on AirPods, Apple Watch, iPad, and MacBook Air. Visit our article on The Best Tech Accessories for related discounts.
As is typical for Prime Day deals, these markdowns are very time sensitive, so sales listed below may disappear fast, and new ones may appear even faster. With this in mind, we'll keep this article updated throughout the event, and keep an eye on the MacRumors front page as we'll be posting particularly great deals in separate articles this week.
Lastly, and perhaps most importantly, Amazon Prime Big Deal Days requires you to have an Amazon Prime membership to take advantage of the discounts. Amazon Prime offers a one month free trial, and otherwise costs $14.99 per month or $139.00 per year.
AirPods
AirPods are always a hot item during holiday discount events, and Amazon is bringing this trend back for 2023 with solid markdowns on AirPods Pro 2, AirPods 2, and AirPods 3. The highlight this time around is the new AirPods Pro 2 with USB-C at $189.00, $60 off and their best price ever.
Apple Watch Series 9
Most of the deals on the new Apple Watch Series 9 are smaller $10 discounts on Amazon right now, but there is one steep markdown on the 45mm GPS Apple Watch Series 9. You can get the Pink Aluminum model for $389.99, which is a $39 discount and a new all-time low price.
Apple Watch Ultra 2
You can get the Apple Watch Ultra 2 for the new all-time low price of $749.00 during Prime Day, down from $799.00. This version of the wearable just launched in September and nearly every model is available at this record low price on Amazon.
Apple Watch SE (2nd Gen)
Prime Day has the best deals of the year on the second generation Apple Watch SE, starting at just $199.00 for select 40mm GPS models, down from $249.00. You can get three models at this price, including Midnight Aluminum, Silver Aluminum, and Starlight Aluminum.
40mm GPS
- Midnight Aluminum - $199.00, down from $249.00
- Silver Aluminum - $199.00, down from $249.00
- Starlight Aluminum - $199.00, down from $249.00
44mm GPS
- Starlight Aluminum - $229.00, down from $279.00
40mm Cellular
- Midnight Aluminum - $249.00, down from $299.00
- Silver Aluminum - $249.00, down from $299.00
- Starlight Aluminum - $249.00, down from $299.00
44mm Cellular
- Midnight Aluminum - $279.00, down from $329.00
- Silver Aluminum - $279.00, down from $329.00
- Starlight Aluminum - $279.00, down from $329.00
iPad (2021)
Apple's 10.2-inch iPad has hit multiple all-time low prices during Prime Day, starting at $249.00 for the 64GB Wi-Fi model, down from $329.00. You'll find every model on sale below, including Wi-Fi and cellular tablets.
iPad Air (2022)
Solid deals have emerged for the 2022 iPad Air as well, including the 64GB Wi-Fi model for $499.99 and the 256GB Wi-Fi model for $649.99. Both of these represent $99 discounts and all-time low prices on each tablet.
iPad mini (2021)
A few of Apple's iPad mini 6 tablets have dropped during Prime Day, starting at $399.99 for 64GB Wi-Fi and rising to $539.99 for 256GB Wi-Fi. These are both solid second-best prices on each tablet, and some of the first deals we've tracked in a few weeks.
15-Inch MacBook Air
One of the best MacBook discounts during this Prime Day is a $250 markdown on every model of the 15-inch M2 MacBook Air. Prices start at $1,049.00 for the 256GB model and increase to $1,249.00 for the 512GB model, both of which are matches for all-time low prices on this notebook.
13-Inch MacBook Air
Apple's 13-inch M1 MacBook Air is available for $749.99 during Prime Day, down from $999.00. This is a match of the all-time low price on the notebook.
13.6-Inch MacBook Air
Best Buy has Apple's 256GB 13.6-inch M2 MacBook Air for $899.00 in all four colors, down from $1,099.00. This is the best price we've ever seen on this model of the MacBook Air, and right now it's only available at Best Buy. You'll also find the 512GB on sale below.
We will continue to track Prime Day deals as the event continues, so be sure to keep an eye on our front page for more news. We'll also be regularly updating this article as prices have been fluctuating and several products have gone in and out of stock throughout the event. Remember that you can sign up for Amazon Prime for free for one month to take advantage of the deals.
