iPhone 15 Pro Models £100+ Cheaper in the UK Than Last Year's Equivalent Devices

In the United Kingdom, Apple has made the price of the newly announced iPhone 15 Pro and iPhone 15 Pro Max models £100+ cheaper across all configuration options than the equivalent iPhone 14 Pro models when they were launched last year.

iPhone 15 Pro lineup
Last year's iPhone 14 Pro started at £1,099, but the newly announced iPhone 15 Pro starts at £999. Moving up the storage options for both Pro and Pro Max models, the equivalent savings increase by £110, £130, and £150 for the 256GB, 512GB, and 1TB storage options, respectively.

The full price range is as follows:

  • iPhone 15 Pro – 128GB - £999
  • iPhone 15 Pro – 256GB - £1,099
  • iPhone 15 Pro – 512GB - £1,299
  • iPhone 15 Pro – 1TB - £1,499
  • iPhone 15 Pro Max – 256GB - £1,199
  • iPhone 15 Pro Max – 512GB - £1,399
  • iPhone 15 Pro Max – 1TB - £1,599

The ‌iPhone 15 Pro‌ Max is priced starting at £1,199, but that's only because Apple has eliminated the 128GB storage tier for that device. It now starts at 256GB, and £1,199 is the same price Apple charged for the 256GB iPhone 14 Pro Max.

Apple has also reduced the price of all iPhone 15 models versus the iPhone 14. For example, the iPhone 14 started at £849, while the iPhone 15 is £50 less at £799.

Pre-orders for the new ‌iPhone 15‌ series will open on Friday, September 15, with shipping to begin on Friday, September 22.

Article updated to reflect equivalent savings for higher storage options.

Popular Stories

iOS 26 Feature

iOS 26.1 to iOS 26.4 Will Add These New Features to Your iPhone

Saturday October 18, 2025 11:00 am PDT by
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across the Apple Music, Calendar, Photos, Clock, and Safari apps. More features and changes will follow in future ...
ios 26 1 liquid glass opaque

iOS 26.1 Beta 4 Lets Users Control Liquid Glass Transparency with New Toggle

Monday October 20, 2025 10:57 am PDT by
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass. The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
iphone air thickness

Apple Said to Cut iPhone Air Production Amid Underwhelming Sales

Friday October 17, 2025 8:29 am PDT by
Apple plans to cut production of the iPhone Air amid underwhelming sales performance, Japan's Mizuho Securities believes (via The Elec). The Japanese investment banking and securities firm claims that the iPhone 17 Pro and iPhone 17 Pro Max are seeing higher sales than their predecessors during the same period last year, while the standard iPhone 17 is a major success, performing...
iOS 26

iOS 26.0.2 Update for iPhones Coming Soon

Friday October 17, 2025 7:35 am PDT by
Apple's software engineers continue to internally test iOS 26.0.2, according to MacRumors logs, which have been a reliable indicator of upcoming iOS versions. iOS 26.0.2 will be a minor update that addresses bugs and/or security vulnerabilities, but we do not know any specific details yet. The update will likely be released by the end of next week. Last month, Apple released iOS 26.0.1,...
Apple iPad Pro hero M5

New iPad Pro Has Six Key Upgrades Beyond M5 Chip

Saturday October 18, 2025 10:57 am PDT by
While the new iPad Pro's headline feature is the M5 chip, the device has some other changes, including N1 and C1X chips, faster storage speeds, and more. With the M5 chip, the new iPad Pro has up to a 20% faster CPU and up to a 40% faster GPU compared to the previous model with the M4 chip, according to Geekbench 6 results. Keep in mind that 256GB and 512GB configurations have a 9-core CPU,...
iPhone Siri Glow

Some Apple Employees Have 'Concerns' About iOS 26.4's Revamped Siri

Sunday October 19, 2025 7:39 am PDT by
iOS 26.4 is expected to introduce a revamped version of Siri powered by Apple Intelligence, but not everyone is satisfied with how well it works. In his Power On newsletter today, Bloomberg's Mark Gurman said some of Apple's software engineers have "concerns" about the overhauled Siri's performance. However, he did not provide any specific details about the shortcomings. iOS 26.4 will...
HomePod mini and Apple TV

Apple's Next Rumored Products: New HomePod Mini, Apple TV, and More

Thursday October 16, 2025 9:13 am PDT by
Apple on Wednesday updated the 14-inch MacBook Pro, iPad Pro, and Vision Pro with its next-generation M5 chip, but previous rumors have indicated that the company still plans to announce at least a few additional products before the end of the year. The following Apple products have at one point been rumored to be updated in 2025, although it is unclear if the timeframe for any of them has...
maxresdefault

Here's How the iOS 26.1 Transparency Toggle Changes Liquid Glass

Monday October 20, 2025 1:55 pm PDT by
With the fourth beta of iOS 26.1, Apple added a toggle that makes Liquid Glass more opaque and reduces transparency. We tested the beta to see where the toggle works and what it looks like. Subscribe to the MacRumors YouTube channel for more videos. If you have the latest iOS 26.1 beta, you can go to Settings > Display and Brightness to get to the new option. Tap on Liquid Glass, then...
m4 macbook air blue

M5 MacBook Air Coming Spring 2026 With M5 Mac Studio and Mac Mini in Development

Thursday October 16, 2025 3:57 pm PDT by
Apple plans to launch MacBook Air models equipped with the new M5 chip in spring 2026, according to Bloomberg's Mark Gurman. Apple is also working on M5 Pro and M5 Max MacBook Pro models that will come early in the year. Neither the MacBook Pro models nor the MacBook Air models are expected to get design changes, with Apple focusing on simple chip upgrades. In the case of the MacBook Pro, a m...

Top Rated Comments

Damien Avatar
28 months ago
It's actually even cheaper for the more expensive models:

[TABLE]
[TR]
[TD][/TD]

[TD]iPhone 14 Pro[/TD]
[TD]iPhone 15 Pro[/TD]
[TD]Difference[/TD]
[/TR]
[TR]
[TD]128 GB[/TD]
[TD]£1,099.00[/TD]
[TD]£999.00[/TD]
[TD]-£100.00[/TD]
[/TR]
[TR]
[TD]256 GB[/TD]
[TD]£1,209.00[/TD]
[TD]£1,099.00[/TD]
[TD]-£110.00[/TD]
[/TR]
[TR]
[TD]512 GB[/TD]
[TD]£1,429.00[/TD]
[TD]£1,299.00[/TD]
[TD]-£130.00[/TD]
[/TR]
[TR]
[TD]1 TB[/TD]
[TD]£1,649.00[/TD]
[TD]£1,499.00[/TD]
[TD]-£150.00[/TD]
[/TR]
[TR]
[TD][/TD]

[TD][/TD]

[TD][/TD]

[TD][/TD]
[/TR]
[TR]
[TD][/TD]

[TD]iPhone 14 Pro Max[/TD]
[TD]iPhone 15 Pro Max[/TD]
[TD][/TD]
[/TR]
[TR]
[TD]128 GB[/TD]
[TD]£1,199.00[/TD]
[TD]N/A[/TD]
[TD][/TD]
[/TR]
[TR]
[TD]256 GB[/TD]
[TD]£1,309.00[/TD]
[TD]£1,199.00[/TD]
[TD]-£110.00[/TD]
[/TR]
[TR]
[TD]512 GB[/TD]
[TD]£1,529.00[/TD]
[TD]£1,399.00[/TD]
[TD]-£130.00[/TD]
[/TR]
[TR]
[TD]1 TB[/TD]
[TD]£1,749.00[/TD]
[TD]£1,599.00[/TD]
[TD]-£150.00[/TD]
[/TR]
[/TABLE]
Score: 17 Votes (Like | Disagree)
bbfc Avatar
28 months ago
Wow. The UK actually getting a good deal for once.
Score: 13 Votes (Like | Disagree)
kyjaotkb Avatar
28 months ago
Maybe they had gone a little bit overboard with UK pricing last year. The pound has also had a pretty good year so far.
Score: 10 Votes (Like | Disagree)
Sebski Avatar
28 months ago
To compare, prices for the other models in my "before / after" spreadsheet



Attachment Image
Score: 8 Votes (Like | Disagree)
Veinticinco Avatar
28 months ago
People forget the infamous and grossly incompetent Truss/Kwartang duo that within weeks of taking over a year ago, tanked the UK economy and sent sterling into a downward spiral almost overnight.

This is just a price readjustment, nothing more.
Score: 7 Votes (Like | Disagree)
Tom_Aatje Avatar
28 months ago
Everyone seems to forget the 14 models were way more expensive than the 13's almost everywhere in Europe. So this is just going back to normal. It's not cheaper by any stretch of the imagination.
Score: 7 Votes (Like | Disagree)