Apple Shares 30-Minute 'Shot on iPhone 14 Pro' Film

Thursday February 2, 2023 10:39 am PST by Juli Clover

Apple today continued with its ongoing "Shot on iPhone" series, sharing a 30-minute film from Indian film director Vishal Bhardwaj. The movie was shot entirely on Apple's latest flagship smartphone, the iPhone 14 Pro.

Watch on YouTube

The short film, called "Fursat," is described as a "magical story about a man so obsessed with controlling the future that he risks losing what he holds most precious in the present." It stars Ishaan and Wamiqa Gabbi, two popular Indian actors.

Apple has partnered with film directors in the past to showcase the capabilities of its smartphones in professional film settings. The iPhone 14 Pro models feature a 48-megapixel Wide lens and offer a new Action Mode with smooth-looking video that ignores shaking, motion, and vibrations.

Tags: Apple Ads, Shot on iPhone

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Top Rated Comments

cupcakes2000

49 months ago

Shot on an iPhone 14 Pro.. Then sound engineered, and professionally colour graded in post.

And what? That’s the case of anything professional or semi professional regardless of what it’s shot on. It’s still shot on an iPhone. You’ll be moaning that it was professionally lit next. Do you expect someone be able to whip a phone camera out of their pocket and shoot pulp fiction without any additional effort?

Score: 11 Votes (Like | Disagree)

fel10

49 months ago

Wish I was this creative and wasn't just using my Apple gadgets just for taking pictures, checking email and browsing Grindr.

Score: 8 Votes (Like | Disagree)

Madmic23

49 months ago

They couldn't even upload it in 4K?

Maybe they were shooting with 128GB model and were trying to save space. :)

Score: 7 Votes (Like | Disagree)

goodcow

49 months ago

They couldn't even upload it in 4K?

Score: 6 Votes (Like | Disagree)

Kissmo1980

49 months ago

Watched half of it…
I’m going to bed… and pray it won’t mess my dreams what I just saw.

Score: 4 Votes (Like | Disagree)

Gnik Nus

49 months ago

I wonder what the budget for this film is. Probably an outrageous amount of money. Then the question arises: couldn't Apple spend its resources better? Couldn't they for example give higher trade-in values, pay their employees better or make their products a little cheaper, instead of financing these unnecessary expensive and superfluous commercial films nobody cares about? Just saying.

Score: 4 Votes (Like | Disagree)

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