Tim Cook Says Apple Hiring Very Deliberately Amid Economic Uncertainty - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Tim Cook Says Apple Hiring Very Deliberately Amid Economic Uncertainty

In an interview with CBS Mornings co-host Nate Burleson, Apple CEO Tim Cook confirmed that his company is taking a careful approach to hiring amid a period of increased economic uncertainty. The full interview will air on Tuesday, but a preview is available now.

unleashed tim cook
"So what we're doing as a consequence of being in this period is we're being very deliberate on our hiring," said Cook, when asked about Apple's hiring plans. "That means we're continuing to hire, but not everywhere in the company are we hiring." Cook added that Apple continues to believe strongly in investing for the long term.

Last month, Apple paused hiring for many non-R&D roles as a cost-cutting move, according to Bloomberg's Mark Gurman. The report said the move affects some "corporate functions" and "standard hardware and software engineering roles."

Cook also discussed Apple's return-to-office policy. As of September, corporate employees are required to work in the office three days a week.


"We make product, and you have to hold product," said Cook. "So that takes the serendipity of running into people, and bouncing ideas off, and caring enough to advance your idea through somebody else because you know that'll make it a bigger idea," he added.

CBS Mornings said the full interview will touch on the iPhone 14's new features and more.

Popular Stories

tim cook john ternus apple ceo

Tim Cook and John Ternus Attend Sun Valley Conference Together

Wednesday July 8, 2026 6:07 am PDT by
Apple CEO Tim Cook and incoming CEO John Ternus are attending this year's Sun Valley Conference, according to Forbes. Allen & Co., the boutique investment firm behind the event, uses the conference as an annual excuse to put media, tech, and finance leaders in the same rooms for a week of closed-door talks at the Sun Valley Lodge. This year's event began on July 7 and is expected to run...
Stocks App Icon and Apple Logo Feature

You Can Listen to Tim Cook's Final Earnings Call as Apple CEO Today

Thursday July 30, 2026 6:45 am PDT by
Tim Cook will participate in his final Apple earnings call as the company's CEO today. The call begins at 2 p.m. Pacific Time / 5 p.m. Eastern Time. Cook and CFO Kevan Parekh will discuss Apple's earnings results for the second quarter of the 2026 calendar year on the live-streamed conference call. While the call is primarily intended for Apple shareholders and Wall Street analysts, anyone...
tim cook macbook pro

Tim Cook Thanks Shareholders on His Final Apple Earnings Call

Thursday July 30, 2026 3:26 pm PDT by
Apple CEO Tim Cook today confirmed that today's call was his last as CEO, with John Ternus set to become Apple's new CEO on September 1. Cook will transition to a new role as executive chairman when Ternus becomes CEO. I just wanted to take a moment to say thank you to all of you, from our shareholders, particularly our long-term shareholders who have put their trust in us for so many years, ...

Top Rated Comments

TheYayAreaLiving 🎗️ Avatar
49 months ago
At least there are no layoffs being reported. But I have an idea!

How about Apple Execs in the company take a pay cut to help out the economy?
Score: 21 Votes (Like | Disagree)
anthogag Avatar
49 months ago

I don’t know. Anyone else not impressed by the landscaping around Tim in this photo? It looks a mess. Pay a gardener and mow it.
It looks more natural. Very nice.
Score: 14 Votes (Like | Disagree)
needsomecoffee Avatar
49 months ago
Is there a backstory to the "praying hands" emphasis Tim uses so, so often ??
Score: 12 Votes (Like | Disagree)
49 months ago
Tim Cook is the best CEO out there in CEO Land. No wonder Steve Jobs knew to pick him.
Score: 10 Votes (Like | Disagree)
49 months ago
Sounds like the pragmatic thing to do.

He's certainly managed Apple extremely well over the (almost) three year covid pandemic.
Score: 8 Votes (Like | Disagree)
bwillwall Avatar
49 months ago

I don’t know. Anyone else not impressed by the landscaping around Tim in this photo? It looks a mess. Pay a gardener and mow it.
That's not how green natural landscapes work
Score: 7 Votes (Like | Disagree)

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors