The Pokémon Company has launched a new iPhone and iPad game revolving around one of the weakest Pokémon ever, Magikarp.

Magikarp Jump, available now on the App Store [Direct Link], tasks players with raising multiple generations of Magikarp by feeding and training them to increase their Jump Power and overall level. Players can then battle—try to jump higher than—other Magikarp in six leagues to increase their personal Trainer Rank.
As a player's Trainer Rank increases, additional food and training upgrades can be purchased from the Town with coins, which are awarded for various in-game tasks such as winning league battles. A higher Trainer Rank also allows players to fish for additional Magikarp with different designs.
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