Apple today debuted a new promotion for some of its older Beats products, dropping prices by as much as $50 depending on the item.
The Beats Solo2 On-Ear Headphones in the Luxe line of colors are available for $149.95, a $50 discount off of the regular $199.95 price. Beats Solo2 Headphones are the previous-generation model without wireless connectivity and Apple's new W1 chip. All Luxe colors are discounted, including Red, Silver, Blue, and Black, but other Solo2 models are not available for a lower price.
Along with the two sets of headphones, Apple is also discounting its Beats Pill+ Portable Speaker, dropping the price from $229.95 to $199.95. The Pill+ is available in Red, Black, and White.
Apple does not say how long the discounts on its Beats products will last, so customers hoping to get a deal on a speaker or a set of headphones should purchase right away. Discounts are also available in Apple's retail stores.
Wednesday June 3, 2026 11:08 am PDT by Joe Rossignol
Apple today shared a new Beats Pill ad that pays tribute to the reality TV show Love Island USA, which returned for an eighth season this week.
The ad does not mention Love Island USA, but the "Pill People" are said to have "entered the villa," which is a clear reference to the show.
"If you're binging a full summer of island drama, you'll need battery life that can keep up," says Apple. ...
A few days after teasing upcoming Beats over-ear headphones in pink, football superstar Lamine Yamal today shared a Story on his Instagram account revealing a second color for the unreleased headphones: an ivory or stone color.
The Instagram Story is a still photo showing Yamal greeting a fan, and he is carrying a bag with both the pink and ivory color versions of the headphones hanging...
Several players involved in the World Cup have been spotted wearing unreleased Beats over-ear headphones over the past couple of weeks, and U.S. men's national soccer team star Antonee Robinson is the latest to be spotted with them. Robinson was captured in a photo on his Instagram account wearing a two-tone version that appears to feature a white headband and housings but with royal blue ear...
Wondering if their wondering if $3,000,000,000 for beats was a good deal.
Why would they be wondering that? That purchase of Beats got them the 2nd most subscribed music streaming service and the most popular, most profitable headphones (still). By late 2018/early 2019, that deal should have more than paid for itself.
Personally, I think these products were over priced to Begin with, especially with the current competition on the market that offers similar performance for less.
Apple's first foldable iPhone, with a book-style design featuring a ~5.5-inch outer display and a ~7.8-inch inner display with a minimal crease down the middle.