Everything Apple Announced at Today's 'Hello Again' Mac Event in Under Four Minutes
Apple hosted its "Hello Again" Mac event this morning, where it debuted a newly redesigned MacBook Pro with an integrated "Touch Bar" panel that supports multi-touch and a range of gestures to unlock new capabilities in apps.
Much of the event was actually spent covering existing features, demoing the Touch Bar, and highlighting Apple TV capabilities, allowing us to condense the full 82 minute presentation into four minutes. If you missed Apple's keynote, our recap is a great way to get caught up without having to invest an hour and a half.
Apple's new MacBook Pro models feature a thinner, lighter body, better battery life, upgraded processors, improved displays, and the aforementioned Touch Bar, but all that innovation comes at a price, which has many customers disappointed. Apple is charging $1,799 in the United States for the entry-level 13-inch MacBook Pro model with a Touch Bar, and the 15-inch MacBook Pro models start at $2,399.
While the MacBook Pro was the main highlight of the event, Apple also introduced a new Accessibility site, 4K and 5K monitors from LG, a new Apple TV app that serves as a TV guide to help users find what to watch. For a more in-depth look at everything that's new today, make sure to check our full event recap post.
Popular Stories
On this week's episode of The MacRumors Show, we discuss the future of Apple's increasingly tangled high-end MacBook lineup, including the entry-level MacBook Pro and the rumored "MacBook Ultra."
Subscribe to The MacRumors Show YouTube channel for more videos
Apple's chip roadmap for the Mac is reportedly set to take an unusual turn over the next year. The company is said to be skipping the...
According to Bloomberg's Mark Gurman, Apple will be releasing a regular M6 chip, but it has no plans to offer higher-end M6 Pro and M6 Max chips. In his Power On newsletter today, he said the reason for this break in tradition is AI.
"Apple had been planning major neural-processing upgrades for the M7 family and ultimately decided those improvements were important enough to justify...
Apple is preparing to refresh every Mac it sells over the next two years, according to Bloomberg's Mark Gurman.
The plans come amid a Mac resurgence, with sales projected to climb for a third consecutive year, partly thanks to a growing following among users who lean on the machines for demanding, agent-based AI workloads.
The wave of new Macs will begin this fall with a refreshed...