Microsoft has updated its Bing search engine app for iOS with a feature that allows users to search the web using a photo taken on their device.

Bing users can now select an existing photo from their gallery or opt to shoot one from within the app, and Bing will use the image to search for similar ones online.

Bing for iOS
User photos can be cropped to get search results specific to an object within the photo, while images that are returned in searches can also be cropped in-app to receive new search results.

The functionality is similar to Google Goggles which used to be part of Google's Search app before Google removed the feature on iOS devices, so users looking for a replacement might want to give Bing a try.

In addition, Microsoft's update enables users to get notified when a movie they're following becomes available for streaming, and also brings search for bus routes and schedules in online maps.

Bing is a free download on the U.S. iTunes Store for iPhone and iPad. [Direct Link]

Tag: Bing

Top Rated Comments

centauratlas Avatar
124 months ago
Finally somewhere that bing is ahead of google. IMHO.
Score: 3 Votes (Like | Disagree)
Tycho24 Avatar
124 months ago
Cool feature!
I used to LOVE Google Goggles....
(& demoing it helped me sell many a phone, when I used to work for Verizon)
Score: 2 Votes (Like | Disagree)
Tycho24 Avatar
124 months ago
The thing that powers Safari search.:D
[doublepost=1462193401][/doublepost]
Google Goggles is still a pretty cool app. I use it still
I am techie enough that I'm RARELY "blown away" by a new app or feature, but my friend & I were snapping pics w/ Goggles and I captured the cover of a fairly eclectic comic book I was reading- up popped a review, where to buy, & information about another collaboration between that writer/illustrator duo that was unknown to me...... mind=blown!!!!! Sooooo cool & handy. =)
Edit: also snapping his desktop background (even with icons strewn everywhere!) yielded the artist of a painting found on a long forgotten website.
Score: 2 Votes (Like | Disagree)
Bubba Satori Avatar
124 months ago
Who said innovation is dead?

bing for ios search taking a photo image
Score: 1 Votes (Like | Disagree)
2457282 Avatar
124 months ago
I wonder how many people will take pictures of their privates and see what comes up on Bing? Just gives a whole new meaning to the name. :D
Score: 1 Votes (Like | Disagree)
rp2011 Avatar
124 months ago
What is bing?
Its like Ping

But diffrent.
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 26 Feature

iOS 26.1 to iOS 26.4 Will Add These New Features to Your iPhone

Saturday October 18, 2025 11:00 am PDT by
iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across the Apple Music, Calendar, Photos, Clock, and Safari apps. More features and changes will follow in future ...
ios 26 1 liquid glass opaque

iOS 26.1 Beta 4 Lets Users Control Liquid Glass Transparency with New Toggle

Monday October 20, 2025 10:57 am PDT by
With the fourth betas of iOS 26.1, iPadOS 26.1, and macOS 26.1, Apple has introduced a new setting that's designed to allow users to customize the look of Liquid Glass. The toggle lets users select from a clear look for Liquid Glass, or a tinted look. Clear is the current Liquid Glass design, which is more transparent and shows the background underneath buttons, bars, and menus, while tinted ...
iphone air thickness

Apple Said to Cut iPhone Air Production Amid Underwhelming Sales

Friday October 17, 2025 8:29 am PDT by
Apple plans to cut production of the iPhone Air amid underwhelming sales performance, Japan's Mizuho Securities believes (via The Elec). The Japanese investment banking and securities firm claims that the iPhone 17 Pro and iPhone 17 Pro Max are seeing higher sales than their predecessors during the same period last year, while the standard iPhone 17 is a major success, performing...
iOS 26

iOS 26.0.2 Update for iPhones Coming Soon

Friday October 17, 2025 7:35 am PDT by
Apple's software engineers continue to internally test iOS 26.0.2, according to MacRumors logs, which have been a reliable indicator of upcoming iOS versions. iOS 26.0.2 will be a minor update that addresses bugs and/or security vulnerabilities, but we do not know any specific details yet. The update will likely be released by the end of next week. Last month, Apple released iOS 26.0.1,...
Apple iPad Pro hero M5

New iPad Pro Has Six Key Upgrades Beyond M5 Chip

Saturday October 18, 2025 10:57 am PDT by
While the new iPad Pro's headline feature is the M5 chip, the device has some other changes, including N1 and C1X chips, faster storage speeds, and more. With the M5 chip, the new iPad Pro has up to a 20% faster CPU and up to a 40% faster GPU compared to the previous model with the M4 chip, according to Geekbench 6 results. Keep in mind that 256GB and 512GB configurations have a 9-core CPU,...
iPhone Siri Glow

Some Apple Employees Have 'Concerns' About iOS 26.4's Revamped Siri

Sunday October 19, 2025 7:39 am PDT by
iOS 26.4 is expected to introduce a revamped version of Siri powered by Apple Intelligence, but not everyone is satisfied with how well it works. In his Power On newsletter today, Bloomberg's Mark Gurman said some of Apple's software engineers have "concerns" about the overhauled Siri's performance. However, he did not provide any specific details about the shortcomings. iOS 26.4 will...
HomePod mini and Apple TV

Apple's Next Rumored Products: New HomePod Mini, Apple TV, and More

Thursday October 16, 2025 9:13 am PDT by
Apple on Wednesday updated the 14-inch MacBook Pro, iPad Pro, and Vision Pro with its next-generation M5 chip, but previous rumors have indicated that the company still plans to announce at least a few additional products before the end of the year. The following Apple products have at one point been rumored to be updated in 2025, although it is unclear if the timeframe for any of them has...
m4 macbook air blue

M5 MacBook Air Coming Spring 2026 With M5 Mac Studio and Mac Mini in Development

Thursday October 16, 2025 3:57 pm PDT by
Apple plans to launch MacBook Air models equipped with the new M5 chip in spring 2026, according to Bloomberg's Mark Gurman. Apple is also working on M5 Pro and M5 Max MacBook Pro models that will come early in the year. Neither the MacBook Pro models nor the MacBook Air models are expected to get design changes, with Apple focusing on simple chip upgrades. In the case of the MacBook Pro, a m...
maxresdefault

Here's How the iOS 26.1 Transparency Toggle Changes Liquid Glass

Monday October 20, 2025 1:55 pm PDT by
With the fourth beta of iOS 26.1, Apple added a toggle that makes Liquid Glass more opaque and reduces transparency. We tested the beta to see where the toggle works and what it looks like. Subscribe to the MacRumors YouTube channel for more videos. If you have the latest iOS 26.1 beta, you can go to Settings > Display and Brightness to get to the new option. Tap on Liquid Glass, then...