Apple Watch Now Available for Purchase in Apple Retail Stores - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Watch Now Available for Purchase in Apple Retail Stores

We reported this morning that Apple Watch shipments had begun arriving at Apple Stores in the United States ahead of the imminent launch of in-store availability, and it now appears that in-stores sales of the Apple Watch will indeed begin tomorrow, on June 17.

It's now after 10:00 a.m. on June 17 in some parts of Australia, and Apple Stores in the country are now offering the Apple Watch in-store after a reservation is made for an in-store pick-up online. In the Australian online Apple Store, when selecting a watch, there's now an option that says "Interested in buying in-store?" with a link that allows buyers to check reservation availability.

applewatchinstore
After choosing to select a reservation, there's a drop down menu that shows nearby Apple Stores, letting users see whether a particular Apple Watch is in stock. If a watch is in stock, the site displays a green checkmark and the next available reservation time. Making a reservation requires a phone number to be entered, allowing Apple to text a unique registration code that gives buyers 30 minutes to complete a reservation and schedule an in-store pick-up time.

applewatchinstoreavailable
Apple Watches that are not in stock are listed as unavailable for in-store pick-up, with Apple providing instructions to check stock levels again at 8:00 a.m. each morning, when inventory for the day is updated.

unavailableforpickup
With the Apple Watch now available in-store in Australia, it's likely that all first wave launch countries will be seeing in-store sales starting as June 17 rolls around in each location. The reservation process will be the same as the process that's currently available in Australia, so potential Apple Watch buyers in the United States should check stock levels right at 6:00 a.m. local time. It's 1 a.m. in the U.K. and the online U.K. reservation page is live, suggesting we'll see the U.S. site up and running at around midnight on June 17. The U.K. site says that the first reservations will be available beginning at 6:00 in the morning.

Stock levels of each watch remain unclear, but in Australia many stores appear to have a mix of Sport and Stainless Steel Apple Watches available. Many of the more limited Apple Watches, including those in Space Gray and Space Black, are not currently available, nor are those with limited bands like the Modern Buckle and the Link Bracelet. It's likely that available stock in the United States will be similar.

(Thanks, Ian!)

Related Roundup: Apple Watch 11

Popular Stories

3 4 24 Sport Band Refresh Feature

Sketchy Rumor Claims Apple Watch Series 12 Could Introduce Sensor in Band

Friday July 3, 2026 8:54 am PDT by
The Apple Watch Series 12 could ship with a new health sensor built directly into one of its bands, according to a sketchy rumor from a known leaker. The leaker known as "Kosutami" says the sensor will be injection-molded into a silicone band, and only a silicone band, apparently because Apple has not yet solved how to embed similar hardware in bands made from other materials. No detail was...
watchos 27

Siri AI Comes to Apple Watch in watchOS 27 Beta 3

Monday July 6, 2026 1:24 pm PDT by
With watchOS 27 beta 3, Apple added support for Siri AI and the Siri app, so Apple Watch users can now use the features right from their wrist. Apple said Siri AI would be coming to the watch back when watchOS 27 was first introduced, but the feature wasn't live until now. The Dynamic App Grid that pops up when the Digital Crown is pressed displays the Siri app in the center, and the...
Apple Watch Series 10 Jet Black

Apple Watch Series 13 Rumored to Mark the End of an Era

Wednesday July 8, 2026 1:29 pm PDT by
While the Apple Watch Series 12 is still a few months away, a new rumor suggests that next year's Apple Watch Series 13 will mark the end of an era. According to a recent post from a known leaker on the Chinese social media platform Weibo, the Apple Watch will be receiving a major redesign next year, and this will apparently include a new way of attaching bands to the watch. As a result, the ...

Top Rated Comments

145 months ago
Benefit of living down here in Australia, we get the release of new products ahead of others.
Score: 12 Votes (Like | Disagree)
JeffyTheQuik Avatar
145 months ago
Benefit of living down here in Australia, we get the release of new products ahead of others.
...and the weather
...and the nice people
...and the view
Score: 11 Votes (Like | Disagree)
thirteen1031 Avatar
145 months ago
I'm on Day 15, and I look forward to putting it on in the mornings, so I don't miss things.
Got mine about three weeks ago and I feel the same way. I feel sad if, for whatever reason, I have to take it off and leave it behind, and I look forward to putting it on every morning. Odd, I'm sure, as I imagine people seeing me through the day would think I hardly use the watch at all. But that's the thing about the watch. You use it differently than a phone or iPad, mainly because you can't lift your arm and stare at it for long stretches of time. It's for glances, not staring. You get a tap, see a message, maybe send a quick response...then go back to whatever you were doing. Ditto with most everything else. Check the time (glance), note reminders when they pop up (glance), incoming phone calls, etc.

I use to miss texts and calls a lot because my phone was in my bag and I didn't hear it, or I did and thought it was someone else's phone. The taps on the wrist make sure I don't miss texts or calls nearly so much. And I'm finding that most of the things I used to do on the phone, I now do on the watch, like check my shopping list, do quick calculations, pay for groceries/coffee; I like that it don't have to juggle it hand to hand as I often did the phone in a lot of those situations (and I'm not going to drop it like I sometimes dropped the phone).

As for phone calls...I think we've found the weakness in Dick Tracy. It's tiring lifting your arm for a long conversation :D But I did impress my father by showing off the watch's phone-call-making abilities to him. And it's certainly useful as it not only lets you know if you want to answer that call, but if you do, it keeps you from missing it. I sometimes missed calls as I tried to find my phone before it stopped ringing. And, no, it was never a tragedy when that happened...but it's nice to have it happen less.
Score: 8 Votes (Like | Disagree)
Billberryjuice Avatar
145 months ago
Most boring and useless Apple device. I'd get more excited about a new Magic Mouse.
Your judgement is superior, I shall now place the device I have been wearing for two months into the bin.
Score: 7 Votes (Like | Disagree)
MacrumoursUser Avatar
145 months ago
Most boring and useless Apple device. I'd get more excited about a new Magic Mouse.
Score: 4 Votes (Like | Disagree)
145 months ago
Just picked up mine few hours ago in Hong Kong.
Very nice watch bag!


Attachment Image

Attachment Image
Score: 4 Votes (Like | Disagree)

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors