Apple Won't Debut Subscription Television Service at WWDC - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Won't Debut Subscription Television Service at WWDC

Apple does not plan to announce its streaming television subscription service at the Worldwide Developers Conference next week, reports Re/code, citing sources with knowledge of Apple's plans. Apple has informed television network executives that launch will be postponed because the company has not yet signed the necessary deals.

Apple wanted to launch a subscription TV service in early fall to coincide with the start of the new broadcast television season. But the debut got bogged down by negotiations over financial terms and new technology that would be required for broadcasters to deliver local programming to Apple's Web TV service.

According to industry executives, the television service may not launch until late 2015 or early 2016, as "technology and money issues" continue to be sticking points that have prevented negotiations from being completed. Apple's desire to provide consumers with local broadcast stations has also reportedly slowed down negotiations as securing all the necessary deals to show local programs and commercials takes a lot of time.

appletv
Rumors have suggested that Apple's streaming television service will feature approximately 25 channels priced at $30 to $40 per month. It would be available over the Internet and would not require a cable subscription package.

While Apple does not plan to debut its streaming television service at the Worldwide Developers Conference next week, it is rumored to be introducing a new Apple TV set-top box with a full App Store that includes apps and games. It's also expected to introduce a new streaming music service, a revamped version of iTunes Radio, and OS X 10.11 and iOS 9.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

General visionOS watchOS and tvOS Betas Feature Redux

Apple Seeds watchOS 26.5, tvOS 26.5 and visionOS 26.5 Release Candidates

Monday May 4, 2026 10:11 am PDT by
Apple today provided developers with the release candidate versions of upcoming watchOS 26.5, tvOS 26.5, and visionOS 26.5 betas for testing purposes. The software comes a week after Apple released the fourth betas for each platform. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required....
tvOS 26 Feature

Apple Releases tvOS 26.5

Monday May 11, 2026 10:02 am PDT by
Apple today released tvOS 26.5, the fifth update to the tvOS operating system that came out last fall. tvOS 26.5 is available for the Apple TV 4K, and it comes over a month after Apple released tvOS 26.4. tvOS 26.5 can be downloaded using the Settings app on the ‌‌Apple TV‌‌. Open up Settings and go to System > Software Update to get the new software. ‌‌Apple TV‌‌ owners who...
General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases First watchOS 26.6, tvOS 26.6 and visionOS 26.6 Betas

Tuesday May 26, 2026 10:03 am PDT by
Apple today provided developers with the first betas of upcoming watchOS 26.6, tvOS 26.6, and visionOS 26.6 betas for testing purposes. The software two weeks after Apple launched the 26.5 versions of each platform. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. There's no word on...

Top Rated Comments

144 months ago
*Sigh....* Again....

*Splices cut cable back together...*
Score: 18 Votes (Like | Disagree)
OllyW Avatar
144 months ago
I don't live in the USA so I wouldn't have got it anyway. :D
Score: 16 Votes (Like | Disagree)
thogin Avatar
144 months ago
Apple needs to hurry this up so we can all complain about how overpriced it is.
Score: 12 Votes (Like | Disagree)
Godzilla71 Avatar
144 months ago
At this point, I'll just be happy if they introduce a new updated :apple:TV anything else that goes along with it will be a bonus.
Score: 9 Votes (Like | Disagree)
MH01 Avatar
144 months ago
I don't live in the USA so I wouldn't have got it anyway. :D
So very true. This could be a very boring WWDC for those of us outside of the U.S.
Score: 8 Votes (Like | Disagree)
144 months ago
The TV service package can come later. What we want now is new hardware with revamped UI and SDK so developers can start making apps.
Score: 4 Votes (Like | Disagree)

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors