Apple Confirms Record-Breaking Four Million First Day Pre-Orders for the iPhone 6 and 6 Plus
Apple today announced that it has processed more than four million iPhone 6 and iPhone 6 Plus pre-orders in the first day of pre-launch sales in the select countries that started accepting orders on September 12. This figure doubles Apple's previously announced record of two million pre-order sales for the iPhone 5 in 2012.
“iPhone 6 and iPhone 6 Plus are better in every way, and we are thrilled customers love them as much as we do,” said Tim Cook, Apple’s CEO. “Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple, and we can’t wait to get our best iPhones yet into the hands of customers starting this Friday.”
First-day demand was strong for the two iPhone 6 handsets with pre-orders pushing out availability of the phones to October. Ship times for the larger iPhone 6 Plus began to slide several hours after pre-ordering started on September 12, while supply of the iPhone 6 remained strong until mid-day.
After announcing the iPhone 6 and iPhone 6 Plus at its September press event, Apple will begin selling the two phones in its retail stores and through third-party retailers and carriers beginning Friday, September 19th in the US, Australia, Canada, France, Germany, Hong Kong, Japan, Puerto Rico, Singapore and the UK. The company will roll out the handset to more than 20 additional countries on September 26.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
