Surge in Apple's iOS 7 Usage Revealed in Web Traffic Stats
While websites and developers have been seeing low levels of hits from iOS 7 devices for several months, as of last week we noticed a significant surge in such hits in our own logs. The hits come from Apple's block of IP addresses, suggesting that the company may have rolled out a new phase of testing with its Worldwide Developers Conference (WWDC) just a month away.

iOS 7 web traffic at macrumors.com coming from Apple
MacRumors is not the only site seeing significant increases in iOS 7 activity, as
TechCrunch reports that mobile publishing company Onswipe has seen a similar spike coming from San Francisco and Cupertino.
Over the past week, Onswipe found a significant bump in the number of visits from iOS 7 iPhones and iPads, specifically located in both Cupertino and San Francisco. SF had the most iOS 7 visits, with 18.75 percent, and Cupertino accounted for 17.9 percent of the total. May 2 saw the highest iOS 7 traffic to date, representing 23 percent, or nearly a quarter, of all unique iOS visitors to Onswipe-enabled sites. Most were visiting from iPhones (75 percent), but iPads also represented a full quarter of visits.
Apple is expected to show off iOS 7, as well as OS X 10.9, at next month's WWDC, but a public release of iOS 7 is not expected until later in the year alongside new iPhone hardware.
We have not seen a similar spike in OS X 10.9 traffic coming from Apple in recent weeks, although that traffic has been slowly growing for a number of months now.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
We are still waiting for the iOS 26.3 Release Candidate to come out, so the first iOS 26.4 beta is likely still at least a week or two away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...