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Apple Releases 'I'll Be Home' iPad Mini Holiday Television Ad

Friday December 21, 2012 7:30 pm PST by Jordan Golson

Apple has released a new television ad showcasing the iPad and the iPad mini with a young girl singing Bing Crosby's "I'll Be Home for Christmas" to her grandfather over FaceTime.

I'll be home for Christmas. You can count on me. I'll be home for Christmas, if only in my dreams.

Last year, Apple released a holiday ad featuring Santa talking to the then-new Siri to get directions and weather.

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Top Rated Comments

Avatarshark

171 months ago

Man only Apple can get away with not describing their product in their ads.

Score: 54 Votes (Like | Disagree)

iNVERSE

171 months ago

Looks like my grandpa, just smiling and pretending like he knows whats going on, only to be thinking "what is this device and what button do I press to talk back?"

Score: 49 Votes (Like | Disagree)

JS82712

171 months ago

That girl's voice sounds extremely irritating

Score: 42 Votes (Like | Disagree)

TimUSCA

171 months ago

That girl's voice sounds extremely irritating

I was thinking it was quite good. :confused:

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How do we know it's her grandfather?

It's pretty implied given the age gap.

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Apple is beginning to make weak commercials.. when jobs was around i was always impressed with the sound score behind the commercial as well as the storyline/outline of the commercial. not to creative anymore. seems like there trying to hard

Not creative... but they're trying too hard? The point here is the device is so well known that they only have to show it in action. That's a GOOD thing.

Score: 38 Votes (Like | Disagree)