iPhone 5 Pre-Orders Set New Sales Record for AT&T
Apple noted on Friday that it was "blown away" by demand for the iPhone 5, and today AT&T tells MacRumors that the iPhone 5 broke sales records over the weekend. AT&T customers ordered more iPhone 5 models than any previous iPhone, breaking records both for first day preorders and for the whole weekend.
AT&T set a sales record with iPhone 5 over the weekend, making it the fastest-selling iPhone the company has ever offered. Customers ordered more iPhones from AT&T than any previous model, both on its first day of preorders and over the weekend.
It has become tradition for Apple to "sell out" of iPhones during its pre-order period. It did so for the iPhone 3GS, the iPhone 4, and the iPhone 4S, and now the iPhone 5.
In June 2010, Apple announced that it took 600,000 pre-orders for the iPhone 4, a number that was "far higher" than the company anticipated and one that resulted in server issues for both Apple and its carrier partners. In October 2011, Apple had a much smoother pre-order process, taking 1,000,000 pre-orders for the iPhone 4S.
If Apple follows its usual protocol, the company should announce pre-order numbers in a press release later today.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
In his Powe...
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio.
Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014.
Q.ai has...
The calendar has turned to February, and a new report indicates that Apple's next product launch is "imminent," in the form of new MacBook Pro models.
"All signs point to an imminent launch of next-generation MacBook Pros that retain the current form factor but deliver faster chips," Bloomberg's Mark Gurman said on Sunday. "I'm told the new models — code-named J714 and J716 — are slated...
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.
There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a feature-by-feature basis. In other words, ordering a new Mac now works much like ordering an...
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman.
"Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today.
"I'm told the new models — code-named J714 and J716 — are slated for the macOS 26.3 software cycle, which runs from...
