Phil Schiller: White iPhone Set for Spring Launch - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Phil Schiller: White iPhone Set for Spring Launch

105411 schiller white iphone 4 tweet

Apple executive Phil Schiller yesterday confirmed in a Tweet that Apple still intends on delivering a white iPhone "this spring". While Schiller did not explicitly note that the device would be an iPhone 4, he is presumably referring to the much-delayed white iPhone 4 given that the fifth-generation iPhone is almost certainly not set to launch until the summer timeframe of June or July.

The white iPhone will be available this spring (and it is a beauty!).

Originally announced in June 2010 alongside the black iPhone 4, the white version has been delayed several times by Apple, reportedly due to issues with paint application that have caused issues with light leaking through and affecting the device's rear-facing camera.

Apple's last public comments on the delays came in October, when Apple pegged the launch for spring of this year. While several indications since that time, including claims from just last week that the device should ship in early April, have continued to point to a spring release, Schiller's comment marks the first specific word from Apple management about the white iPhone 4 in many months.

Related Forum: iPhone

Popular Stories

applephilschiller

Apple's Phil Schiller Scales Back Role as John Ternus Era Begins

Monday August 31, 2026 9:54 am PDT by
Apple's Phil Schiller is no longer going to run the App Store or oversee product events, reports Bloomberg. Schiller isn't leaving Apple, but he is narrowing his responsibilities and working on unspecified projects. Employees at Apple told Bloomberg that 66-year-old Schiller appears to be taking another step toward retirement. Schiller was Apple's marketing chief until 2020, when he...
Liquid Glass App Store Feature

Apple Plans to Squeeze More Revenue From the App Store, Report Says

Monday September 7, 2026 3:19 am PDT by
Apple is looking at further ways to monetize the App Store and increase the company's recurring revenue from the platform, according to a new report. Writing in his latest Power On newsletter, Bloomberg's Mark Gurman said that newly appointed Apple CEO John Ternus and services chief Eddy Cue are behind the effort to raise margins from the App Store, which already generates Apple an estimated ...
iOS 27 Next to iPhone

Here's When iOS 27 Rolls Out Today in Every Time Zone [Update: It's Out]

Sunday September 13, 2026 3:00 am PDT by
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking! Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors