Black Friday, which takes place on November 27 in 2026, is a major shopping holiday in the United States. During the event, retailers across the country drop their prices on thousands of items, hoping to lure shoppers to their stores and websites.

Apple products on the cheap are highly desired, and in recent years, retailers have offered some fantastic deals. We'll be gathering up a list of all the retailers, both online and in-store, offering discounts on AirPods, iPhones, iPads, iPods, MacBooks, HomePod mini, Beats headphones, Apple accessories, and more.

This roundup will be updated often as Black Friday approaches. We'll highlight the very best deals that are being offered this year so MacRumors readers know where to go for the best discounts. If you spot a good deal or have a site offering a Black Friday discount, make sure to send us an email at tips@macrumors.com.

It's important to note that many of the Black Friday deals we'll be listing below will be limited, especially those that are "doorbusters," or specific sales designed to draw people into a store. These kinds of deals tend to go quickly as stores have a limited amount of supply, so in some cases, it's best to take advantage of a deal as early as possible.

Because deals can vary between stores and locations, we recommend double-checking these prices on in-store deals with your local retailers before heading out to shop.

In this section we will highlight the all-around best savings you can find this holiday season on Apple products and related accessories. Be sure to check back as more deals appear.

• Apple Watch Ultra 4 for $699.99 ($99 off)

• M5 MacBook Air for $1,099.99 ($199 off)

Popular store chains that are offering Black Friday deals both at brick and mortar locations or online are listed below, with each of the Apple-related deals organized by product type.

Best Buy

Best Buy began its early Black Friday event in early November, with deals that will last the next few weeks. Similar to other retailers, Best Buy's early Black Friday event includes sitewide savings on Apple products, headphones, TVs, monitors, video games, and more.

• November 6: Early Black Friday deals + Doorbusters

• 11/19 through 11/28: Black Friday sale

• 11/29 through 11/30: Cyber Monday sale

• 12/18 through 12/24: Last-Minute Savings Event

You'll find plenty of Apple devices on sale during this event, including MacBook Air, Apple Watch Ultra 3, iPhone Duo, and more. Of course, there are plenty of non-Apple products to shop as well, including the best prices of the year on select TVs and gaming laptops.

Apple

• Apple Watch Ultra 3 - $549.00 ($250 off)

• 13-inch MacBook Air (16GB/1TB) - $1,349.00 ($250 off)

• 15-inch MacBook Air (16GB/1TB) - $1,549.00 ($250 off)

• iPhone Air (256GB Unlocked) - $919.99 ($180 off)

• Apple TV 4K - Double rewards for My Best Buy Plus/Total

• HomeView - Double rewards for My Best Buy Plus/Total

• iPhone Duo - Save up to $1,200 with qualified activation and trade-in

TVs

• 65-inch Insignia LED 4K Fire TV - $299.99 ($150 off)

• 55-inch TCL Mini LED Smart TV - $479.99 ($320 off)

• 48-inch LG OLED 4K Smart TV - $599.99 ($600 off)

• 65-inch Samsung OLED 4K Smart TV - $899.99 ($1,200 off)

• 55-inch Hisense Mini LED Smart TV - $899.99 ($600 off)

• 55-inch LG evo AI 4K Smart TV - $999.99 ($1,000 off)

• 50-inch Sony BRAVIA 7 II 4K Google TV - $1,299.99 ($300 off)

• 65-inch Samsung OLED 4K Glare-Free TV - $1,399.99 ($1,300 off)

• 75-inch Samsung 4K Smart TV - $1,699.99 ($1,100 off)

• 75-inch Samsung The Frame Pro 4K TV - $1,999.99 ($800 off)

Appliances

• GE High-Efficiency Top Load Washer - $579.99 ($185 off)

• Samsung High-Efficiency Smart Top Load Washer - $849.99 ($140 off)

• KitchenAid Dishwasher with ProDry System - $899.99 ($320 off)

• LG High-Efficiency Stackable Smart Front Load Washer - $929.99 ($370 off)

• GE Smart Top Load Washer and Smart Electric Dryer Bundle - $1,099.98 ($790 off)

• Frigidaire Counter-Depth French Door Refrigerator - $1,399.99 ($400 off)

• Samsung 4-Door French Door Smart Refrigerator - $2,199.99 ($860 off)

• GE 4-Door French Door Smart Refrigerator - $3,199.99 ($760 off)

• Bosch French Door Counter-Depth Smart Refrigerator - $3,599.99 ($400 off)

B&H Photo

B&H Photo recently introduced its early Black Friday sale, with savings on storage accessories, home and portable audio devices, drones, cameras, Apple products, and more.

B&H Photo is matching a few all-time low prices on Apple's Mac mini and Mac Studio, with up to $200 off these computers. You'll find the 256GB M6 Mac mini for $779.00 ($120 off), and the 512GB M5 Max Mac Studio for $2,299.00 ($200 off), both record low prices.

In this sale, there's also great deals on portable SSDs, Bluetooth speakers, noise-cancelling headphones, monitors, and much more.

Apple

• M6 Mac mini (256GB) - $779.00 ($120 off)

• M6 Mac mini (512GB) - $949.00 ($150 off)

• M5 Pro Mac mini - $1,549.00 ($150 off)

• M5 Max Mac Studio - $2,299.00 ($200 off)

Storage

• Samsung 1TB T7 Portable SSD - $230.01 ($15 off)

• Samsung 1TB 990 PRO PCIe 4.0 x4 M.2 Internal SSD - $259.99 ($60 off)

• Sandisk 2TB Portable SSD - $299.99 ($149 off)

• Samsung 2TB 990 PRO PCIe 4.0 x4 M.2 Internal SSD - $389.99 ($250 off)

• Sandisk 4TB Extreme Portable SSD - $829.99 ($530 off)

Audio

• JBL Flip 7 Portable Speaker - $129.95 ($20 off)

• Bose TV Speaker Soundbar - $199.00 ($80 off)

• Bose QuietComfort Ultra Wireless Noise Canceling Headphones - $369.00 ($80 off)

• Sony WH-1000XM6 Noise-Canceling Wireless Headphones - $378.00 ($80 off)

Miscellaneous

• GoPro MAX2 360 Action Camera - $299.00 ($200 off)

• Samsung Smart Monitor M8 - $399.99 ($300 off applied in cart)

Walmart

Walmart has announced that its early Black Friday deals will kickoff on November 12 at 12:01 a.m. Eastern and in stores at 6 a.m. local time. This early event will run through November 15.

Black Friday week will then officially start on November 23 at 12:01 a.m. Eastern online and 6 a.m. local time in stores. These sales will last through November 29.

This will all bleed into Cyber Monday starting November 30 and running through December 2.

The retailer hasn't detailed what exactly will be on sale during Black Friday this year yet, but once it does, we'll be sure to update this section.

T-Mobile

T-Mobile is offering the iPhone 18 Pro and iPhone 18 Pro Max for up to $1,200 off when you trade in an old device (in any condition) and purchase the new device on an eligible unlimited plan. You can also get this offer if you switch a line to Experience Beyond 2.0, Experience Beyond, or Go5G Next.

For anyone shopping for the iPhone Duo, you can get up to $1,200 off the iPhone Duo with any condition trade-in on an Experience Beyond plan. This discount will appear in the form of bill credits over the course of 36 months.

• iPhone 18 Pro and iPhone 18 Pro Max: Up to $1,200 off with eligible trade-in

• iPhone Duo: Up to $1,200 off with eligible trade-in

• Apple Watch SE 3: No cost (up to $300) when adding a watch line on a qualifying plan, or get $250 off any Apple Watch when picking up another Apple Watch

Similarly, if you're on the Experience More or Experience Beyond plan, you can get up to $830 off with a trade-in, and up to $730 off with a new line on most other plans. All of these offers have the same payout schedule over the course of 36 months.

AT&T

Over at AT&T, you can get the iPhone 18 Pro and iPhone 18 Pro Max for up to $1,200 off with an iPhone trade-in in any condition. You'll need to upgrade with AT&T Next Up Anytime or switch to get this offer.

Additionally, new and existing customers can get up to $1,200 off the iPhone Duo with an eligible trade-in. If you're switching to AT&T, the carrier will give you up to $800 to pay off your current device balance, and you can save $200 per line when ordering the smartphone online.

• iPhone 18 Pro: No cost with eligible trade-in

• iPhone 18 Pro Max: Up to $1,200 off with eligible trade-in

• iPhone Duo: Up to $1,200 off with eligible trade-in

In regards to the main offer of up to $1,200 off the iPhone Duo, AT&T says this requires an eligible trade-in of $230 or more, alongside activation of a new line or upgrading an existing line. You'll get this credit over the course of 36 months on your AT&T bill.

You can find the breakdown of each plan tier from AT&T below, and remember that they each require a trade-in as well.

• Up to $1,200 off iPhone Duo: requires AT&T Premium 2.0 plan or higher / trade-in value of $230 or more

• Up to $930 off iPhone Duo: requires AT&T Extra 2.0 plan or higher / trade-in value of $130 or more

• Up to $500 off iPhone Duo: requires Value 2.0 plan / trade-in value of $130 or more

• Up to $350 off iPhone Duo: requires any eligible unlimited plan / trade-in value of $35-$129

If you switch to AT&T from a different carrier, AT&T will pay off your phone balance at up to $800 off per line. With the $1,200 offer, AT&T is offering the 256GB iPhone 18 Pro at no cost.

For an idea of what kind of deals we can expect this year, it's worth taking a look at some of the best deals that we saw in 2025. During last year's sales, we saw all-time low prices on AirPods Pro 2, AirTag, iPad, various MacBooks, and more.

For the past few years, Apple has offered a four-day shopping event, kicking off on Black Friday and lasting through Cyber Monday. Apple's 2025 event offered Apple Store gift cards ranging from $50 to $200 with the purchase of select Apple and Beats products, but many third-party retailers offered better deals including straight discounts rather than bonus gift cards.

A couple of the more popular deals during recent Black Friday events have been AirPods and AirPods Pro. We see consistent deals on these accessories throughout the year, but the steepest discounts tend to arrive with the holidays. So, if you've been waiting to buy a pair as a gift, it'll be good to keep an eye out at major retailers like Amazon.

Black Friday is also usually a good time to purchase an iPhone with multiple retailers and cellular carriers offering various incentives. In 2025, this included major discounts on the iPhone 17 from carriers like T-Mobile and AT&T, among other deals from regular retailers. You can expect to see similar -- and perhaps even steeper -- discounts on the iPhone 18 Pro this year at multiple retailers.

Otherwise, reliable Black Friday deals every year include those on MacBook Pro, MacBook Air, Beats headphones, Apple Watch, iPad, iOS and macOS apps, and movies and TV shows on iTunes.

Doorbusters

Many of the Apple items offered on Black Friday are what stores like to call "doorbusters" because they are products that are designed to get people into the store. These are often the store's best deals and tend to be very popular. While people have been known to line up for several hours to be first in line to take advantage of one of the better deals, in the past few years the term isn't necessarily meant just for in-store deals. You'll find plenty of great online doorbuster deals as well.

Check Deals Locally

Not all deals are offered at all retail locations, so it's a good idea to get in touch with your local retail outlet ahead of Black Friday to confirm deals and to potentially get an idea of what product stock might look like.

Sales Tax

National retailers like Apple and Best Buy charge local sales tax on all orders, so when making an online order, it is best to consider all sales tax options. Ordering from smaller online retailers can be a benefit, as not all stores charge sales tax in all states. Customers in states where retailers do not collect sales tax may, however, be required to pay a calculated or estimated "use tax" on out-of-state purchases as part of their income tax filings.

Local sales taxes are automatically charged for online orders from the following retailers in the following states:

- Apple, Amazon, Best Buy, Walmart, Sam's Club, Target: All States

States with no sales tax: Alaska, Montana, New Hampshire, Delaware, Oregon

MacRumors is an affiliate partner with some of the vendors we will be listing in this roundup, and our Black Friday roundup will contain some affiliate links. When you click on one of these links and purchase one of these products, we may receive a small amount of money in return, which helps us keep the site running.