Black Friday, which takes place on November 28 in 2025, is a major shopping holiday in the United States. During the event, retailers across the country drop their prices on thousands of items, hoping to lure shoppers to their stores and websites.
Apple products on the cheap are highly desired, and in recent years, retailers have offered some fantastic deals. We'll be gathering up a list of all the retailers, both online and in-store, offering discounts on AirPods, iPhones, iPads, iPods, MacBooks, HomePod mini, Beats headphones, Apple accessories, and more.
This roundup will be updated often as Black Friday approaches. We'll highlight the very best deals that are being offered this year so MacRumors readers know where to go for the best discounts. If you spot a good deal or have a site offering a Black Friday discount, make sure to send us an email at tips@macrumors.com.
It's important to note that many of the Black Friday deals we'll be listing below will be limited, especially those that are "doorbusters," or specific sales designed to draw people into a store. These kinds of deals tend to go quickly as stores have a limited amount of supply, so in some cases, it's best to take advantage of a deal as early as possible.
Because deals can vary between stores and locations, we recommend double-checking these prices on in-store deals with your local retailers before heading out to shop.
In this section we will highlight the all-around best savings you can find this holiday season on Apple products and related accessories. Check back closer to Black Friday for all of our best picks of the season.
Popular store chains that are offering Black Friday deals both at brick and mortar locations or online are listed below, with each of the Apple-related deals organized by product type.
Best Buy announced its Black Friday plans in October this year, with deals starting as early as Halloween. Best Buy's early Black Friday event includes sitewide savings on Apple products, headphones, TVs, monitors, video games, and more.
Some of these deals will require a My Best Buy Plus or Total membership, which begin at $49.99 per year. With My Best Buy Plus you will get free two day shipping, exclusive discounts, and an extended 60-day return window on most products.
Best Buy will kick off its holiday sales with "DoorBOOsters" on Halloween day, with additional doorbusters dropping on select tech products every Friday of the holiday season. My Best Buy Plus and Total members can expect to get up to $25 in bonus rewards on select doorbusters this season as well.
Afterwards, Best Buy's Black Friday sale will officially start on Thursday, November 20 and run through Saturday, November 29. Cyber Monday deals will then appear on Sunday, November 30 and run through Monday, December 1. There will also be a week of last-minute savings from December 15 through December 24.
Ahead of these events, there are also a few notable discounts happening at Best Buy this week, including great deals on TVs, Apple products, and more. This event is available to all customers and doesn't require a My Best Buy Plus or Total membership.
If you're shopping for the M5 iPad Pro and you're a My Best Buy Plus or Total member, you can get $50 off the new tablet at Best Buy this week. The retailer also has special trade-in offers on the M5 14-inch MacBook Pro, with Plus/Total members getting an extra 10 percent trade-in value.
For an idea of what kind of deals we can expect this year, it's worth taking a look at some of the best deals that we saw in 2024. During last year's sales, we saw all-time low prices on AirPods Pro 2, AirTag, iPad, various MacBooks, and more.
For the past few years, Apple has offered a four-day shopping event, kicking off on Black Friday and lasting through Cyber Monday. Apple's 2024 event offered Apple Store gift cards ranging from $50 to $200 with the purchase of select Apple and Beats products, but many third-party retailers offered better deals including straight discounts rather than bonus gift cards.
A couple of the more popular deals during recent Black Friday events have been AirPods and AirPods Pro. We see consistent deals on these accessories throughout the year, but the steepest discounts tend to arrive with the holidays. So, if you've been waiting to buy a pair as a gift, it'll be good to keep an eye out at major retailers like Amazon.
You can also expect some kind of bonus for buying an Apple Gift Card at various retailers. In 2024, Target offered $15 gift cards with the purchase of the $100 Apple Gift Card. Given that we no longer see straight discounts on these cards as we did with the old iTunes Gift Cards, these holiday sales are the perfect time to stock up on Apple Gift Cards, and they make great stocking stuffers.
Black Friday is also usually a good time to purchase an iPhone with multiple retailers and cellular carriers offering various incentives. In 2024, this included major discounts on the iPhone 16 from carriers like T-Mobile and AT&T, among other deals from regular retailers. You can expect to see similar -- and perhaps even steeper -- discounts on the iPhone 17 this year at multiple retailers.
Otherwise, reliable Black Friday deals every year include those on MacBook Pro, MacBook Air, Beats headphones, Apple Watch, iPad, iOS and macOS apps, and movies and TV shows on iTunes.
Many of the Apple items offered on Black Friday are what stores like to call "doorbusters" because they are products that are designed to get people into the store. These are often the store's best deals and tend to be very popular. While people have been known to line up for several hours to be first in line to take advantage of one of the better deals, in the past few years the term isn't necessarily meant just for in-store deals. You'll find plenty of great online doorbuster deals as well.
Not all deals are offered at all retail locations, so it's a good idea to get in touch with your local retail outlet ahead of Black Friday to confirm deals and to potentially get an idea of what product stock might look like.
National retailers like Apple and Best Buy charge local sales tax on all orders, so when making an online order, it is best to consider all sales tax options. Ordering from smaller online retailers can be a benefit, as not all stores charge sales tax in all states. Customers in states where retailers do not collect sales tax may, however, be required to pay a calculated or estimated "use tax" on out-of-state purchases as part of their income tax filings.
Local sales taxes are automatically charged for online orders from the following retailers in the following states:
- Apple, Amazon, Best Buy, Walmart, Sam's Club, Target: All States
States with no sales tax: Alaska, Montana, New Hampshire, Delaware, Oregon
MacRumors is an affiliate partner with some of the vendors we will be listing in this roundup, and our Black Friday roundup will contain some affiliate links. When you click on one of these links and purchase one of these products, we may receive a small amount of money in return, which helps us keep the site running.
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