Tim Cook Says New Apple TV Will Ship Next Week, Orders Begin Monday - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Tim Cook Says New Apple TV Will Ship Next Week, Orders Begin Monday

by

apple_tv_2015_roundupWhile speaking at tonight's WSJDLive conference, Apple CEO Tim Cook revealed that the new Apple TV will begin shipping next week. Apple will begin taking orders for the new set-top box on Monday, October 26 with shipments beginning at the end of the week.

The new Apple TV, which Cook also said is the "foundation" for a new type of TV experience, features an A8 processor and either 32 or 64 GB of storage. It also has support for a full App Store, which Apple says will help "modernize" the "linear TV" experience that most consumers are familiar with. The new Apple TV also comes with the brand new Siri Remote, which allows users to use Siri to easily sort and find their favorite TV shows and movies.

The new fourth-generation Apple TV will be available for $149 with 32 GB of storage and $199 with 64 GB of storage.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)
Related Forum: Apple TV and Home Theater

Popular Stories

tvOS 27 Feature

Apple Seeds tvOS 27 Beta 3 to Developers

Monday July 6, 2026 10:22 am PDT by
Apple today seeded the third beta of tvOS 27 to developers for testing purposes, with the update coming two weeks after Apple released the second beta. The beta can be downloaded and installed through the Settings app on the Apple TV. A free developer account is required. tvOS 27 has few new features compared to the other 27 software updates, but it does add a redesigned Podcasts app,...
Read Full Article • 13 comments
General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases Fourth watchOS 26.6, tvOS 26.6 and visionOS 26.6 Betas

Monday July 6, 2026 10:16 am PDT by
Apple today provided developers with the fourth betas of upcoming watchOS 26.6, tvOS 26.6, and visionOS 26.6 betas for testing purposes. The software comes a week after Apple seeded the third betas. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. There's no word on what's in the...
Read Full Article • 0 comments
New Apple TV Logo

Apple TV Earns Record 87 Emmy Nominations for 2026, Led by 'Pluribus' and 'Widow's Bay'

Wednesday July 8, 2026 10:37 am PDT by
Apple earned its highest number of Emmy nominations to date in 2026, with popular shows like Pluribus, Margo's Got Money Troubles, Widow's Bay, Shrinking, and Slow Horses earning the most nominations. New series Widow's Bay received 19 nominations, while Pluribus was second with 18 nominations. The five most highly nominated shows are up for best series in their respective categories, and...
Read Full Article • 69 comments

Top Rated Comments

appledefenceforce Avatar
appledefenceforce
141 months ago
If you "don't need it" or "don't want it", why do you think you should tell everyone?
Score: 42 Votes (Like | Disagree)
M
Michael CM1
141 months ago
Hurry up. My wallet and my body are ready.
Score: 36 Votes (Like | Disagree)
Petey-Pete Avatar
Petey-Pete
141 months ago
My wallet after all these recent apple purchases.


Attachment Image
Score: 19 Votes (Like | Disagree)
A
ApfelKuchen
141 months ago
Me too. Really I want a VLCTV box that plays anything. I have an Apple TV but personally I’ve retitred my old Mac Pro as Media Centre instead.

On another note when are we going to get a reporter with the balls to question this dick head properly;
News - Hi Tim, and welcome to the show. So, the environment it says here, is one of your top prioritites.
Tim - Yes, we at Apple think that our children and our childrens' children should be able to enjoy consuming as many Apples as they choose in safety and for as long as possible.
News - That sounds great Tim. Tell me, when my SSD fails outside of the warranty and asuming I’m not part of a class action, I then have to bin the entire internal assembly instead of getting a simple repair. Almost like binning the Apple with a wormhole instead of cutting the bad part out. Is that better for the environment?
Tim - Well at App…hold on I have to take this………….
Tim - We save resources by eliminating extra connectors from every unit we make - millions of connectors, gold-plated contacts, etc. While the repair depot may swap-out an entire logic board for the sake of a fast turnaround, that logic board will be repaired... When and if we bin a board or component, it goes into recycling, not the landfill.
News - Still, soldered components greatly reduce the possibility of do-it-yourself repairs...
Tim - Our studies show a small minority did their own repairs when these components were socketed, while socketed and conectorized components have a higher failure rate. What price should the masses pay for the sake of the DIYers? I haven't had to carry an iMac to the Genius Bar myself, but I can't imagine it's a great way to spend a Saturday afternoon.
Score: 17 Votes (Like | Disagree)
R
RockSpider
141 months ago


I wished it had 4K (even though I do not have a 4K TV), but I find it surprising that so many people were surprised that the ATV4 does not have 4K.
I find it surprising that you find it surprising that so many people were surprised that the ATV4 does not have 4K .
Score: 12 Votes (Like | Disagree)
matrix07 Avatar
matrix07
141 months ago
My body is ready!

Edit: Damn, Michael beat me to it. Ha.
Score: 11 Votes (Like | Disagree)
Read All Comments

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors