Apple Media Event All But Confirmed for September 12th, iPhone Launch Likely [Updated] - MacRumorsOpen MenuShow RoundupsShow Forums menuVisit ForumsOpen Sidebar
Skip to Content

Apple Media Event All But Confirmed for September 12th, iPhone Launch Likely [Updated]

iphone 5 ilab rear obliqueFollowing a report from iMore earlier today claiming that Apple will hold a media event to introduce the next-generation iPhone and the "iPad mini" on September 12 ahead of September 21 availability for the new iPhone, AllThingsD reports that it has confirmed an Apple media event will be taking place that week. While the report's sources have apparently not confirmed the topic of the event or the exact date, it certainly appears to corroborate iMore's claims.

Apple hasn’t yet officially announced the fall event at which it is expected to debut the next iteration of the iPhone, but it’s definitely planning one.

iMore was first to report that the company has scheduled a special event for Wednesday, September 12, and now we’ve confirmed it as well. Sources tell AllThingsD that Apple is currently planning an event for that week. And while we haven’t yet confirmed its focus, history suggests it will indeed be the new iPhone.

AllThingsD has been very accurate in the past regarding Apple rumors, and has on several occasions been the first to reveal dates for Apple media events, lending significant weight to this report's support of the September 12 date from iMore.

The report goes on to note that Apple's latest quarterly report has revealed a massive increase in component prepayments, signaling that the company is moving full speed ahead on preparing its supply chain for production on the next iPhone and perhaps other devices such as the iPad mini.

Update: The Verge has also "confirmed" the September 12 date with its own sources.

The rumor cycle this time around for the next iPhone has been a bit unusual — multiple leaks have all depicted the exact same components — but it looks like we'll be seeing what Apple has up its sleeves come Wednesday, September 12th. Our own sources have confirmed that date, and multiple websites have similar reports as well.

Update: The Loop's Jim Dalrymple also weighs in on the September 12 date:

Yep.

Update: Reuters, Bloomberg and NYTimes also confirm the date.

Related Forum: iPhone

Popular Stories

Apple Watch Ultra 2 Black Titanium

New Apple Watch Series 12 and Apple Watch Ultra 4 Features Revealed

Sunday August 30, 2026 7:54 am PDT by
Bloomberg's Mark Gurman today further outlined what to expect from the Apple Watch Series 12 and Apple Watch Ultra 4 set to be unveiled on September 9. While it was initially rumored that Touch ID may be coming to the Apple Watch this year, Gurman reiterated that he does not expect the Series 12 or Ultra 4 to have any major design changes compared to the current Series 11 and Ultra 3 models. ...
Mac mini vs Studio Feature Sans Text 1

Apple Caught Off Guard by AI Demand for Mac Mini and Mac Studio

Sunday August 30, 2026 8:52 am PDT by
Apple's unusually timed announcement of new Mac mini and Mac Studio models this week was driven by unexpectedly strong enterprise appetite for AI hardware, according to The Information. Apple normally releases new Mac models in the autumn, closer to October or November, making this week's announcement unusually early, falling just before the anticipated arrival of new iPhone models. The...
Apple Surprise Shine

Apple Event: Six New Products to Expect on September 9

Thursday August 27, 2026 8:00 am PDT by
Apple has announced that it will be holding an event on Wednesday, September 9 at 10 a.m. Pacific Time, with the company widely expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, its first-ever foldable iPhone, and more. Other products expected to be announced at the event include an Apple Watch Series 12 with a ceramic case option, an Apple Watch Ultra 4, AirPods 5 with and without...

Top Rated Comments

184 months ago
So much for 'doubling down on secrecy.'
Score: 52 Votes (Like | Disagree)
184 months ago
Ill laugh when it comes out with the weird stretched screen and all the moaners buy it anyway and say how amazing and innovative apple is.
Score: 40 Votes (Like | Disagree)
gregwyattjr Avatar
184 months ago
Worst case scenario:
iPad mini introduced, no iPhone.

Best case scenario:
New iPhone introduced.

Who gives a crap about an iPad mini.
Score: 34 Votes (Like | Disagree)
184 months ago
apple media event all but confirmed for mid september iphone launch likely image
Score: 20 Votes (Like | Disagree)
Iconoclysm Avatar
184 months ago
Literally a .5 inch larger phone than you already have. Camera will be marginally better, 4G (nearly all androids already have this), and NFC (all androids have this). iOS 6 = looks the same as every iOS ever made with a few new features you will probably rarely use.

/pass.

But when the SGSIII has those same features it's "the best phone on the market"?
Score: 18 Votes (Like | Disagree)
184 months ago
I am sick of all this iPhone/iPad toy hype. I do need a new iMac though.:(
Score: 18 Votes (Like | Disagree)

🔗 Related Apple News & Rumors

Stay updated with the latest Apple ecosystem news and verified rumors